Piksel, the New York-based global provider of digital video services, sees a growing opportunity for publishers of various sizes to connect with consumers directly, via various IPTV scenarios including Roku, smart TV’s, and cable set-top boxes.
No longer limited by YouTube or other video portals, direct distribution to consumers is becoming viable, albeit with proper marketing support.
We sat down with Alan Wolk, Global Lead Analyst at Piksel for this update on the company, the move to direct distribution via IPTV and his views on the future of digital video delivery and consumption.
Piksel emerged out of the reorganization of Kit Digital last summer.
