The New York Times Company’s About.com, the giant informational portal of content created by hundreds of domain experts, called "guides," in everything from travel to home repair to health, is expanding the use of video as part of if offering and now has some 2000 videos on the site.
I caught up with About.com’s Michael Daecher recently who explained that some seventy five percent of videos have been produced by the area experts and some twenty five percent of the clips coming from TurnHere and others.
— Andy Plesser