OVGuide.com Drives 100 Million Video Views a Month for Publishers

The OVGuide.com is an extremely well organized and informative listing of thousands of online video sources.

More that just another aggregator, the site is managed by human editors who discover, review and index an extraordinary range of Web videos and sources.

For publishers, the OVGuide.com is driving 100 million video views per month, Chad Cooper told me earlier this month at the Beet.TV Online Video Roundtable.

Based in Los Angeles, the site has been extremely helpful to Beet.TV After Google, the OVGuide.com is our second biggest traffic referrer. Love this site!

Below is the index page of videoblogs on the site.

— Andy Plesser, Executive Producer

By Andy Plesser on March 29, 2009 @beet_tv

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Live Sports Offer Key Cultural Moments for Brands: OMD’s Kelly Metz

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Streaming Advertising Has a ‘Consistency Challenge’ for Audience Targeting: OpenAP’s Levy

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Collaboration Key to Advancing TV Measurement in Europe and U.S.: CIMM’s Watts

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NFL Streaming Surge Opens Up New Ad Opportunities: Innovid’s Mouradian

ORLANDO, Fl – The availability of NFL games on streaming platforms has surged by 50% annually for the past three years – and this coming season, over half of all NFL games will be available to stream. But while this brings together the best of TV and digital, it also presents a new challenge for […]

GM’s Reed Sees CTV Enable Fine-Grained Targeting of Auto Ads

ORLANDO, Fl – Auto makers have long used TV as a key advertising channel. So, in the new era of internet-connected TV changing, are car manufacturers changing gear? In this video interview with Beet.TV at the ANA’s Masters of Marketing conference, Shenan Reed, Global Chief Media Officer of automotive brand General Motors, explained the benefits […]

Ad Personalization Remains Key Goal Amid Privacy Worries: Microsoft Advertising’s Paul Farrow

Consumers say they like seeing ads that are tailored to their needs, but they also don’t like the idea that they’re being spied upon as they spend time with media. Technology giants have worked to solve this issue, including Microsoft Advertising with its Ad Selection API that seeks to help advertising work better both for […]

CTV’s Conquest of Live Programming Will Be Major Topic at Beet Retreat Santa Monica 2024

Connected television has exploded in popularity in the past decade as consumers seek greater flexibility in their viewing choices. Advertisers are following these audiences, but additional investment is needed for CTV to fulfill its potential as an interactive marketing channel, as attendees of the upcoming Beet Retreat Santa Monica will examine in greater detail. “We’re […]

AI Helps Brands to Measure Inclusivity of Advertising: Alltold’s Morgan Gregory

ORLANDO – A variety of studies have shown that consumers tend to feel more favorable about brands whose advertising shows accurate depictions of people irrespective of identity group. New technology can help brands to determine whether their ads are aligned with their diversity and inclusion principles. “The representations of people that we see in the […]

Retail Media Boom Drives Push for Improved Standards, Accountability: OMD’s Ben Hovaness

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CTV Transforms Early Touchpoints With Car Buyers: Ford’s Marla Skiko

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Power of Audience Identifiers, First-Party Data Will Show at Beet Retreat Santa Monica 2024

Since the birth of advertising, marketers have pondered whether they spent their media dollars most effectively. The upcoming Beet Retreat Santa Monica will feature key discussions on how measurements of ad effectiveness are being revolutionized by a variety of technologies. “There’s a lot of talk about AI and its impact on media and advertising,” David […]

AI Drives 4X Return on Ad Spend: DoubleVerify’s Smith

As artificial intelligence evolves, it is enabling new opportunities for personalization in advertising and e-commerce. From generating creative assets to optimizing campaigns and streamlining operations, AI is being applied in three key areas to enhance personalization and drive better outcomes. “When we’re using AI to optimize campaigns, we’re seeing about a four to one return […]

Creators in Focus at Upcoming Beet Retreat Santa Monica 2024

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Privacy Promise Is Paramount for CMX in Retail Media Explosion

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OVGuide.com Drives 100 Million Video Views a Month for Publishers

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