OVGuide.com Drives 100 Million Video Views a Month for Publishers

The OVGuide.com is an extremely well organized and informative listing of thousands of online video sources.

More that just another aggregator, the site is managed by human editors who discover, review and index an extraordinary range of Web videos and sources.

For publishers, the OVGuide.com is driving 100 million video views per month, Chad Cooper told me earlier this month at the Beet.TV Online Video Roundtable.

Based in Los Angeles, the site has been extremely helpful to Beet.TV After Google, the OVGuide.com is our second biggest traffic referrer. Love this site!

Below is the index page of videoblogs on the site.

— Andy Plesser, Executive Producer

By Andy Plesser on March 29, 2009 @beet_tv

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Privacy Promise Is Paramount for CMX in Retail Media Explosion

The retail media explosion will continue to be driven by the trend in first-party data coming with the deprecation of third-party cookies – but retail media networks will still need to carefully manage their customers’ data. CVS Media Exchange (CMX) is a retail media platform designed to allow brands and advertisers to place their products […]

A+E’s Montenes: Following Consumers’ Content Journey is What Matters Most

ORLANDO, Fl – The broadcast company behind A&E, History and Lifetime believes that engaging modern audiences overwhelmed by choice is all about serving them wherever they are in their journey. A+E Networks has been an active player in connected TV (CTV) for several years. For advertisers, the company aims to match the audience at the […]

Retail Media Transforms National Ad Campaigns: GroupM’s Lauren Lavin

Retailers that sell digital advertising for the past decade have been grouped into a category generally known as retail media networks. But as these networks have proliferated and grown more sophisticated, brands are pushing them to do more than delivering niche audiences. “Over the past year, there’s been a really big push from both … […]

Dentsu Seeing Productivity ‘Skyrocket’ In Microsoft Advertising AI Partnership

In 2024, AI in advertising moved from hypothetical to real-world adoption – but how did it play out? One agency, Dentsu, says it is getting a big lift from an AI partnership with Microsoft Advertising. “Our vision is to make AI an integral part of how we solve problems, whether it’s analyzing data more effectively, […]

CTV’s Audience Grows Alongside Profusion of Channels: Samsung Ads’ Justin Evans

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P&G’s Marc Pritchard on Addressing the Complexities in the Advertising Industry

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Connected Devices Let Brands Reach Target Audiences in Multiple Contexts: Carat CEO Mike Law

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Kroger’s Cara Pratt: Retail Media Addressability Boosts Ad Effectiveness

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Microsoft Advertising’s Longo on Copilot’s ‘Conversational Canvas’, Agentic Ad Future

When Microsoft launched its Copilot AI assistant in 2023, it included a personalized advertising element based on picking up commercial intent from user conversations. The results were promising. Blending AI chat with ads is potentially difficult territory. But, after a recent update, the company’s advertising division is more sure than ever that the two can […]

ANA’s Aquila Powering Up For Cross-Screen Measurement With Kantar Panel

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Commerce Media Delivers a Point-of-Purchase Experience: Koddi’s Harsh Jiandani

Commerce media aims to convert viewers of content, which includes everything from social media posts to television programming, into shoppers for products and services. In some ways, commerce media collapses the traditional purchase funnel, bringing brand awareness closer to a final sale. “You need to have a point-of-purchase experience, and you have to enable advertisers […]

FAST is Speeding Up: Samsung Ads’ Howell

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United’s Kinective Taps Starlink For Faster, Richer, In-Air Ads

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Retail Media’s Unique Data Fuels Full-Funnel CTV Campaigns: DoubleVerify’s Smith

Retail media is already the third-largest digital ad channel in the US – and it is forecast to make up a quarter of all digital ad spending by 2028, according to eMarketer. That is because it comprises a distinctive mix of consumer transaction data and advertising inventory. But companies emerging in the space should set […]

TikTok Aims to Optimize Ad Campaigns With AI-Powered Solutions

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TransUnion’s Danaher: More Actionable Data For TV Buyers Than They Realize

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OVGuide.com Drives 100 Million Video Views a Month for Publishers

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