Softbank-Backed NewsMarket Buys MediaLink as Market for Corporate Video Expands

NewsMarket, a New York based video services company which provides distribution for institutional and corporate video, has merged with the publicly-held MediaLink.

The deal was just announced, here is the press release. The acquisition was under $2 million.

Last year at the Beet.TV Online Video Roundtable, NewsMarket co-founder Shoba Purushothaman spoke about the emerging value of online video for marketers. I have republished this today.

The company is backed by Softbank, Hearst, and others.

Andy Plesser, Executive Producer

By Andy Plesser on July 1, 2009 @beet_tv

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Softbank-Backed NewsMarket Buys MediaLink as Market for Corporate Video Expands

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