Tremor Media, the biggest video ad network according to comScore, is launching a reporting and analytics tool for marketers called Video Hub.
The new product provides brands and agencies with the tools to measure, track and report on the efficiency of of online video campaigns. The new product is a software as a service product.
Heading up this new enterprise offering is Anthony Risicato, General Manager of the Enterprise Group.
We spoke with him about the "Video Hub" launch as well as trends in the online video advertising sector.
More on this by Leena Rao at TechCrunch.
Andy Plesser, Managing Editor