Yahoo Readies “Dramatic Expansion” of Web Video Including Scripted Shows

Yahoo has 26 Web original programs, and claims the most traffic for nine out of the top ten Web's original shows.

According to Yahoo Studios chief Anna Robertson, Yahoo is planning a "dramatic expansion" of programming which will include scripted shows, she tells Beet.TV in this exclusive interview.

The company's most recent launch is a daily show called "Trending Now."

We spoke with Robertson earlier this week in Manhattan during Internet Week. The former Good Morning America producer speaks about show development, monetization and device distribution.

Andy Plesser

By Andy Plesser on June 8, 2011 @beet_tv

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Yahoo Readies “Dramatic Expansion” of Web Video Including Scripted Shows

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