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From news updates, reviews and long-form, branded shows, Mashable is making a big commitment to digital video programming and syndication, says Adam Ostrow, Executive Editor in this interview with Beet.TV
He says that Mashable will be surfacing third-party video content. And, the company has entered into syndicators to expand the reach of Mashable videos beyond its site.
Earlier this week, Ostow outlined his plans in a blog post.
We spoke yesterday at the Digitas NewFront event where he moderated a session.
Andy Plesser