Yahoo’s Levinsohn: We Are Investing Heavily in Premium Content”

Yahoo! is investing heavily in original, premium video for the Web, says Ross Levinsohn, Yahoo! EVP for the America's in this intview with Beet.TV at yesterday's Digital New Front event where the company unveiled a slate of new shows.

The new programming includes entertainment, scripted, lifestyle and news programming created with ABC News, he says.

Among the shows announced is a new Web-only news show with Katie Couric, produced with ABC.

More on New Fronts in a round-up in The New York Times by Stuart Elliott and Tanzina Vega.

Update: Levinsohn has been tapped as Yahoo interim CEO with the resignation of Scott Thomson.

Andy Plesser

By Andy Plesser on April 26, 2012 @beet_tv

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