The New York Times surfaced the tweets of its staffers in London during the Olympics onto page which acted as a real-time news environment for many of the competitions. For this live news page, the journalists didn’t use their Twitter handles but tweeted as @LondonLive.
In this inteview, Alexis Mainland, Editor for Social Media, talks about the Twitter project. She says that @LondonLive attracted 50,000 followers.
In our first interview with Mainland, she speaks about the emergence of Google Hangouts as live video news platform.
According to a report published in The Times, Twitter claims 150 million Olympics tweets.