Upon online video company Aereo’s announcement on April 23 that they will be expanding to Boston, CBS executive Dana McClintock responded via Twitter that the network would take Aereo back to court. Furious Minds founder and CEO Ashley Swartz reports.
“We will sue, and stealing our signal will be found to be illegal in Boston, just as it will be everywhere else,” McClintock wrote on Twitter.
Aereo has asked a New York federal judge for a broader declaration that they are not infringing on broadcasters’ copyrights.
But Swartz says litigation is not the answer; the industry needs to embrace technology because audiences are going to own storytelling.
“I think the television industry as we know it, it’s dying,” Swartz says. “Video, however, as a medium – sight, sound and motion and storytelling – is alive and thriving.”
For more, check out this MediaPost article on why bundling will help big media if Aereo survives.