AdMore Sees Rapid National Ad Growth with Unsold Local TV Inventory

AdMore, a platform which aggregates unsold local TV inventory into targeted buys for national advertisers, is seeing dramatic growth says CEO Brendan Condon in this interview with Beet.TV

We spoke with him about untapped value of local television, establishments of a marketplace using Nielsen as the currency and the prospects for addressable advertising to become part of this.

We spoke with him last month at the Beet.TV executive retreat in Florida. You can find more videos from the series here.

By Andy Plesser on December 15, 2015December 15, 2015 @beet_tv

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