Next for SpotX: Deeper Targeting via Integration with Lotame, Krux, others

LAS VEGAS – For SpotX, a leading supply side platform for premium video publishers, the new year will bring deeper targeting via closer collaborations with data providers such Krux and Lotame, says Jeremy Straight, SVP for Partnerships, in this interview with Beet.TV

We spoke with Straight at the CES show about partnerships for SpotX and prospects for the growth of the automated video marketplace.

This video is part of a series of interviews about the transformation of television produced at CES and sponsored by SpotX.

By Andy Plesser on January 10, 2016 @beet_tv

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Next for SpotX: Deeper Targeting via Integration with Lotame, Krux, others

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