“Screen Agnostic” is Out as Publishers Seek Multi-Platform Distribution, Digiday’s Patel

The notion of “screen agnostic,” meaning a unified video form factor created by publishers for various devices and platforms, is out with the emergence of powerful social media, notably Snapchat and Facebook, explains Digiday’s Sahil Patel, in this overview of industry trends and a preview of Digiday’s upcoming video summit in Florida next month.

The Wall Street Journal reported recently on the rise of hiring cross-publishing experts at top digital publishers.

Beet.TV is a media partner with Digiday and will cover the summit.

By Andy Plesser on March 28, 2016March 29, 2016 @beet_tv

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“Screen Agnostic” is Out as Publishers Seek Multi-Platform Distribution, Digiday’s Patel

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