For one man, the turning of a year also represents the dawning of a new age. Raja Rajamannar, in his new book, Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow’s Consumers, says the industry is emerging into what he calls “the fifth paradigm” of marketing. Rajamannar is Chief Marketing and Communications Officer of Mastercard … Continue reading “AI is Going to be the Single Biggest Disruptor and Enabler of Marketing,” Mastercard’s Rajamannar