Only The Hispanic Graph Can Grow Your Business: TelevisaUnivision’s Donna Speciale
Fresh from merging with Grupo Televisa of Mexico, U.S. Spanish-language broadcaster Univision is pitching during the 2022-23 TV upfronts ad sales season with a bullish message. Ahead of the deal, Univision had been building its streaming business by acquiring ad-supported platform ViX, planning to integrate it with its own PrendeTV. They relaunched as a combined … Continue reading Only The Hispanic Graph Can Grow Your Business: TelevisaUnivision’s Donna Speciale
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