Optimization & Maturity Drive Ad-Tech Consolidation: Magnite’s Buckley
LAKEVILLE, CT — Many had expected a rebound. LUMA Partners’ Q2 2023 market report may show a 35% dip in deal volume, quarter-on-quarter – but we are seeing ad-tech M&A nonetheless. Deals include Samba TV buying Disruptel, Criteo acquiring Brandcrunch and Kargo buying VideoByte. For Sean Buckley, Chief Revenue Officer, Magnite, consolidation means maturity. Maturing … Continue reading Optimization & Maturity Drive Ad-Tech Consolidation: Magnite’s Buckley
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