Comcast Advertising Aims to Make TV Ad Buying as Simple as Social

LAS VEGAS — Comcast Advertising has unveiled Universal Ads, an industry platform designed to make it easy for advertisers who have built their businesses on social video and YouTube to buy premium video advertising. The goal is to open up the power of premium video to millions of advertisers. “We believe that premium video as … Continue reading Comcast Advertising Aims to Make TV Ad Buying as Simple as Social