Beet TV
Adconion Acquires KTV Digital Media for New Branded Content Division
Global ad network Adconion acquired production studio KTV Digital Media today and officially entered the branded entertainment game, driving home the point that product placement in online video is here to stay. Angel investor Ron Conway called it "the next multi-billion dollar industry" at TechCrunch50 in September, and more and more ad networks are getting […]
Report: Romania Soars Past U.S. in High-Speed Internet Connectivity
The United States is lagging behind many nations in high-speed Internet connectivity, coming in at eighth place with 26 percent of broadband of users on connections greater than 5 Mbps, Akamai’s "State of the Internet" report shows. South Korea has maintained its top position with 58 percent of broadband users surfing on fast connections, and […]
Google Announces Adobe Flash Tracking Technology
Google has introduced technology to track Flash content, the company announced at the Adobe Max conference today. The new tool, Google Analytics Tracking for Adobe Flash, will allow publishers to see how many times an embedded video has been viewed or how often a distributed widget, like an online game, has been used. The offering […]
China Leads in Global Internet Attack Traffic, Akamai Reports
China was the leading source of Internet attack traffic in the three-month period ending September 30, according to Akamai’s quarterly "State of the Internet" report, which the company published today. The United States has maintained its number two spot since Q1, and Japan, which topped the list in Q2, moved down to fifth place.
Yes, UGC Has (Some) Appeal for Advertisers, Senior Ogilvy Exec Tells Beet.TV
User-generated content is notoriously difficult to monetize, but it’s not a lost cause: Ogilvy Group Planning Director Gina de Mendonca says it has potential, especially when professionals play a role in curating it. De Mendonca is a partner at the advertising agency’s digital division neo@Ogilvy, where she works with clients like IBM. "You have to […]
Akamai Debuts New Ad Solutions Service
Akamai Technologies has landed IAC and Hearst as the first clients for Insight for Publishers, the first product in its new Advertising Decision Solutions line, the company announced Monday. The offering, bolstered by data from the recently acquired acerno, will help advertisers target attractive audience segments.
Facebook Co-Founder Propelled Obama’s Digital Campaign
Chris Hughes, 24, one of the three co-founders of Facebook, left the start-up in early 2007 in sunny Palo Alto for Chicago to join the nacent Obama campaign. Hughes went on to mastermind the digital strategy for the long-shot candidate and the MyBarackObama.com social networking site. Sarah Lai Stirland has a story in Wired this […]
Major Media Networks Provide Mobile Election Video, Services; Here’s What’s up at CBS News
CBS has live video coverage of the election available through Verizon Wireless V CAST and on-demand video for the iPhone, Ethan Dreilinger, Director of CBS Mobile News, told Andy in an interview this afternoon. “It’s a much richer experience, and it’s more of the experience that you are expecting,” he says. “So if you’re expecting […]
Exclusive: Traffic Spikes 400% on Election Day for CNN.com
CNN.com and CNN International had received 88 million page views by 3 p.m. this afternoon, three to four times more than on an average weekday, Executive Vice President of CNN News Services Susan Grant told Beet.TV. CNN.com Live, which has four simultaneous live streams, had generated 1.6 million views domestically and internationally–seven times higher than […]
Active Media Streams Soar on Election Day
There are currently over 1.5 million active media streams online, 83 percent more than the daily average, according to data on the Akamai website, indicating higher video consumption likely prompted by the U.S. election. The number of visitors per minute to news websites has also risen, to around 3.4 million in the U.S., 14 percent […]
Adap.tv Lets Publishers Serve Video Ads Through Display Ad Services
Ad delivery platform Adap.tv OneSource now allows publishers to serve video ads using DoubleClick DART and Microsoft Atlas Ad Manager, the company announced today. OneSource, which allows publishers to serve ads from multiple sources, can connect any ad server to its platform and extend its capability to video, CEO Amir Ashkenazi told me in an […]
Online Video Ad Market Will Emulate TV, eMarketer’s David Hallerman
Video advertising in the U.S. only makes up two percent of the online advertising market but will make up 10 percent by 2013, according to eMarketer's August projections, eMarketer analyst David Hallerman said during Beet.TV's online video roundtable Monday. He told me during a video interview that traditional video advertising, such as pre-roll, will compose […]
Horror News Site “Bloody Disgusting” Has its Cult and Viable Business Model
HOLLYWOOD, CA — “Bloody Disgusting,” which bills itself as “Your Number 1 News Source for All Things Horror,” is proving the viability of vertical publishing.
CNN Promotes CNN.com Live on NYTimes.com
CNN has stepped up advertising of its live coverage this year, and is promoting CNN.com Live’s election night coverage on The New York Times homepage today as part of that effort.
Cristian Cussen: Two Thirds of MySpaceTV Videos Streamed on User Profiles
Two thirds of the videos on MySpace are viewed on user profiles and are discovered primarily through social referral, MySpaceTV Director of Content and Marketing said during the Beet.TV Online Video Roundtable today. The MySpaceTV toolset makes video a part of the social media experience, he explained to Andy in an interview yesterday evening at […]
The Beet.TV Online Video Roundtable: Live Streaming, Blogging from 30 Rock, Right Here
(Update: The conference ended at noon. The on-demand videos of the event are published above.) The Beet.TV Online Video Roundtable is taking place at the msnbc.com digital cafe today at 30 Rockefeller Plaza in New York City from 9 a.m. to noon, and we're streaming the event live using Mogulus. For a list of participants, […]
AOL Chooses Brightcove to Publish Video Content
AOL has selected online video platform Brightcove to begin delivering its video content across the AOL Network in early 2009, the company announced today. This will be the first implementation of Brightcove 3 by a major search portal. This is another big get for the company; last week, The New York Times announced that it […]
Blinkx Launches Blinkx Remote for Kids
Parents in search of on-demand, long-form videos for kids can now access them for free online using Blinkx Remote for Kids, which launched today. The search engine makes it easy to find kid-friendly TV offerings across the Internet, such as "Spider-Man" and "Dennis the Menace."
Microsoft Teams up with Akamai for High-Def Video Solution
Microsoft and Akamai Technologies will release a beta version of a high-definition video solution for PCs in early 2009, the companies announced today. Both companies are introducing new streaming technologies to make the new service possible. More details will be discussed later this morning when Microsoft Director of Media and Advertising Evangelism Eric Schmidt speaks […]
Barack Obama is Not Too Funny, Laments JibJab Founder Gregg Spiridellis
Barack Obama has been more challenging to characterize from a comedic standpoint than McCain, according to JibJab CEO Gregg Spiridellis. Spiridellis spoke on a panel at the TimeWarner Politics 08 Summit last week about politics and comedy on the web. JibJab had the first online video political comedy hit way back in 2004 with “This […]