Beet TV

Veteran CNET editor and on-air talent Molly Wood recently joined The New York Times as Deputy Technology Editor in the San Francisco bureau.   This week in New York, she was on stage, unveiling her new weekly show on consumer called “Machine Learning” to several hundred attendees at the Times NewFront event. We spoke with […]

FreeWheel, the video ad platform that helps publishers manage ad management and serving, has an agreement with Amazon to power video ads on its growing ad-supported service, FreeWheel announced. In August, we spoke with Doug Knapper, co-ceo about the growth of FreeWheel in the marketplace.  We have republished that interview today.  

The Tribune company has acquired Gracenote for $170 million.   The company provides audio recognition software for  a number of consumer devices.  Recently the company has been working with television media planners in delivering targeted video ads.  Last month, we interviewed Gracenote president Steven White about the company and its new efforts  in the ad world. […]

The automation of media buying, which has become pervasive in the digital world, is inexorably coming to television planning and buying.  While not  auction based,  the tools of programmatic ad operations are becoming part of the linear television media world.   This development has major  implications for brands, their agencies, broadcasters and a range of technology […]

In 2008, shortly after Brian Stelter joined the New York Times as a media reporter, we spoke with him about the growth impact of a blog about the cable news business that he launched and ran from his college dorm.   Today, CNN has announced he will join the cable network.   We have republished that interview […]

Magisto, an Israel-based start up which as found wide success with its App that allows users to easily edit videos and images, has raised a $13 million C venture round from Qualcomm and Scandisk, it was reported today. The app has been downloaded some 13 million times, TechCrunch reports. Last year in Tel Aviv, we […]

In an unusual move by a leading publisher, AOL is making its premium, ‘reserved” inventory available via its programmatic platform, the company announced last night at its “Programmatic Upfront” event in Manhattan. To get an update on the new product announcement, we spoke with Seth Demsey,  SVP at AOL Networks. More on the AOL initiative […]

Adobe today announced an agreement with Turner Broadcasting to provide its technology services to stream the digital, linear feed of of Turner’s cable networks. The services from the Adobe Primetime unit is powering delivery of the networks linear programming  cable and satellite subscribers who can watch on IP-connected devices.   For an overview on the arrangement […]

The marketplace around digital video advertising is moving inexorably to an auction-based, programmatic model as evidenced by the participation of an increasing number of premium publishers. On September 17th, a small group of publishers, agency trading desk executives and technology providers will discuss the emergence of programmatic for premium inventory in a three-hour leadership summit […]

With few international news organizations on the ground in Syria, the world’s news broadcasters have had to rely on amateur video footage to report on the war.   Verifying the sources and managing the rights around much of that footage is being done by a small start-up in Dublin called Storyful. In today’s New York Times, […]

Programmatic buying and selling of advertising will be front and center during Advertising Week in New York when AOL presents an industry event called the “Programmatic Upfront” on September 23,  AOL CEO Tim Armstrong announced today in this video which we have posted below. In framing the event, he says that “nothing is more important” […]

At the Digitas NewFront event last week, the Huffington Post and Digitas announced an arrangement by which the agency can activate real-time, native advertising cmapaigns on HuffPost Live within two hours, says Arianna Huffington in this interview with Beet.TV. We spoke with her briefly at the Digitas NewFront event after her presentation, and just as […]

LONDON – With little access to the raging civil war in Syria, the Associated Press has been relying on a citizen journalists with smart phones with the Bambuser app to stream live coverage of the conflict, explains Sandy MacIntrye, the London-based head of global news for the AP, in this interview with Beet.TV Not necessarily […]

Digitas, the big digital agency that started the NewFronts six years ago, has seen a dramatic growth in the marketplace for Web original video and an expansion of its industry event to now include over a dozen big content producers including AOL, Conde Nast, Google/YouTube, Hulu, Microsoft, Vevo, Yahoo and others. With the explosion of […]

CANNES – While technology and social trends are accelerating branded video, the measurement of the impact of the new medium has yet to be established, says Doug Scott, President of Ogilvy Entertainment, in this interview with Beet.TV this week at the MIPTV conference. We spoke with him about the emergence of branded video, industry initiatives […]

CANNES – The Valley Girl Show, the video talk show about business produced in Silicon Valley, is finding a big audience in “out-of-home” videos that display in fast food restaurants and other retail locations, says Jesse Draper, actress and founder of The Valley Girl Show.  We spoke with her earlier this week at the MIPTV conference […]

CANNES –  “Da Vinci’s Demons,” a new television series co-produced by Starz and BBC Worldwide, was screened at the MIPTV conference this week.   On the red carpet, Beet.TV spoke with the leading actress Lara Pulver about her role in the the and her upcoming role in the Ian Fleming biopic which just wrapped.    

CANNES —  While far lower that the $100 million spent by YouTube last year on content channel creators, Blip is going to fund several shows and will announce specifics at the upcoming Digital New Fronts in New York later this month, says Kelly Day, CEO of New York-based Blip in this wide-ranging interview with Beet.TV […]

VEVO’s new 24-hour digital linear music video channel, that launched last month at SXSW, plans to expand its distribution via satellite and cable –v and will move into global markets with region and language-specific programming , says Rio D. Caraeff, CEO and President of the giant music video site in this interview with Beet.TV In […]

Online video is on the rise, but when you look at the numbers in comparison to television, television is still clearly in the lead in terms of viewership. In a panel at the Beet.TV executive retreat last month, Joy Marcus of DFJ Gotham Ventures spoke with David Payne, Chief Digital Officer at Gannett Company, Inc. […]