Beet TV

Scott Kirsner here… long-time fan of Beet.TV, first-time guest blogger. Like Andy, I’ve been following the evolution of online video as an incredibly powerful new distribution channel for content, writing in the Boston Globe, Variety, the NY Times, and on my own blog, CinemaTech.

The future of streaming video is in live events, according to Ustream CEO John Ham, who says that whereas on-demand video services separate viewers, live events bring them together.

Amplify, which provides Natural Language Processing solutions for customers who want to understand and better target advertising to online content, announced its first big U.S. partnership with social Media ad targeting firm Lotame, CEO Mark Redgrave told Andy at the AlwaysOn conference last month.

KIT digital, a jack-of-all trades company that can produce videos for clients, deliver them over their own global CDN, and monetize them, will continue to strengthen its focus on mobile and TV through set-top boxes in 2009, Head of the Americas Dan Rosen told me at the Beet.TV studio.

SeeqPod, the search engine that crawls the web for "playable search results" like music–including pirated files–is under fire from the record companies again.

For Pontiflex, a 10-month-old start-up with $2.5 million in funding, the recession is actually good news.

There’s been a lot of debate lately over whether branded applications for social networks, created by companies like Buddy Media, are effective.

You’ve seen the little green ShareThis widget before: According to comScore the button, which allows users to share news stories, images, and other multimedia across social networks like Facebook, MySpace, and Digg, is seen by 128 million people on the web, CEO Tim Schigel told me at the AlwaysOn conference earlier this month. Over 1 […]

The days for college guidebooks like The Princeton Review could be numbered: Unigo.com, a start-up founded by Wesleyan ’04 Jordan Goldman, provides reviews, pictures and videos created by those who know the school best–its students.

Overlay TV, the one-year-old start-up that allows users to overlay any links, images, text bubbles, and widgets into their videos, is opening its API to software developers, the company announced yesterday.

We were excited to see Gary Vaynerchuk, the host of Wine Library TV, reveal the best wine's for Valentine's Day love on The Today Show this morning.

The 2009 Amgen Tour of California–America's largest cycling event, taking place this Saturday–will allow fans to watch the tour live online and track the progress of Lance Armstrong and other cyclists using Adobe Flash technology, Adobe announced today. The online Live Tour Tracker application is a showcase of the versatility of Flash's uses and will […]

Small blogs with an audience of 10,000 to 20,000 viewers might have a difficult time selling advertising, but advertisers should sure be listening to what they're saying, according to Jon Gibs, VP of Media Analytics at Nielsen Online. Nielsen's BuzzMetrics services can help turn the collective influence of the blogosphere and other social media channels […]

Offline advertising may be hurting, but at the AlwaysOn conference last week, online advertisers–especially those with performance-based models–were still reporting positive growth, including semantic advertising company Peer39, one of the OnMedia 100. 

Next New Networks received 300 million video views in 2008–three times more than in 2007, CEO Lance Podell told me at the AlwaysOn conference last week. We're betting Obama Girl helped boost those numbers quite a bit,

At Beet.TV, we cover a lot of stories around online video, but a reverse phenomenon is going to reach half of the television homes in America this year, according to Dalen Harrison, CEO of interactive TV company Ensequence.

The intersection of social media and advertising doesn't have to be on Facebook–or even online, according to Kevin McKeon, Executive Creative Director of highly regarded ad agency StrawberryFrog. "I consider everything we do to be social," he says. "…If we do a television commercial we want people to talk about it. If we create a […]

Image recognition is an effective way to generate metadata and revolutionize image search. A new start-up, Milabra, which launched and announced $1.4 million in funding on Monday, has some of the most interesting technology we’ve heard about in this space.

NEW YORK — Amidst gloom and doom news of tightening ad budgets and media layoffs, advertising technology company The Rubicon Project is seeing phenomenal growth. "The online advertising economy is still healthy. There's no signs of decline just yet," CEO Frank Addante told me at the AlwaysOn Conference in New York on Monday, where Rubicon […]

White label video SEO service EveryZing is working to reinvent video advertising the same way Google AdSense reinvented text advertising, CEO Tom Wilde told Beet.TV.