News From NAB: Microsoft Rolls Out “Adaptive Streaming” for HD Video

LAS VEGAS — In an effort to deliver the same experience for HD online video streams for consumers with different bandwidth connections, the industry is embracing a technology called "adaptive streaming."  

 
 

Adobe’s Standardization of Video Players is Big News at NAB

LAS VEGAS — We read the coverage about Adobe's Flash coming to television sets, which is an important development.  But this Flash content will only play on new television sets with new chips.  It will take quite some time. 

 
 

Online Video Ads Need be Measured for Brand Impact

While an entire industry has been created to measure the impact of conventional advertising on brand perception and purchasing, there is very little methodology around the impact of online video advertising.

 
 

Google Readying Analysis of World’s “One Trillion” Images As it seeks to monetize the exploding universe of uploaded images to the Web

Out  in Mountain View today, RJ Pittman and his crew unveiled the latest developments in image search. Michael Arrington has been live blogging about it.

 
 

thePlatform Powers 4Kids Entertainment Video Portal

thePlatform, the white label video services company owned by Comcast, has announced it is has new customer in 4Kids.TV.

 
 

Programming Alert: We’re Heading to Las Vegas for NAB

Stay tuned to Beet.TV over the course of the week as we will be doing a number of interviews from the floor of the Las Vegas Convention Center at the annual NAB convention.

 
 

Media Elite Finds CBS’s “CHOW” Mighty Tasty — Nominated for Two Big Industry Awards

Great to see the success and recognition for CHOW, the San Francisco-based foodie site created on a shoestring  by Jane Goldman as a print publication back in 1997 then sold to CNET in 2006 when it launched online.

 
 

Conde Nast is Streaming 5 Million Video Views Per Month….”Little Graydon Carter” Could Be Be Big!

Conde Nast, which had organized most of its content on big, themed portals, has created new Web sites for most of its individual titles.  This is part of the transition from CondeNet to the new entity Conde Nast Digital, which was announced in January.

 
 

Rocketboom Launches Tech Series in Collaboration with Intel

Congratulations to Andrew Baron and the team at Rocketboom for the new technology series created sponsored and developed in cooperation with Intel.  Andrew blogged about it today.

 
 

Believe it: YouTube is Readying Subscription and Micropayments

In what could be an important development for producers of premium content, YouTube is planning ways to charge for some videos, according to Google CEO Eric Schmidt's comments during this afternoon's earnings call.

 
 

Ning Has 1 Million Networks, Report

We read Caroline McCarthy's report on CNET News.com that Ning has reached 1 million networks. 

 
 

Sarah Palin Fundraising Campaign on YouTube Getting Some Unlikely Visibility

Banner ads on YouTube for the SarahPAC, the political action committee formed to advance the 2012 presidential candidacy of Alaska's Governor Sarah Palin, are getting some unexpected exposure on YouTube. 

 
 

Akamai Seeks Standardization of Video Players with Big Industry Initiative

I caught up last month in San Francisco with Tim Napoleon, Akamai's chief digital strategist who spoke about the importance of creating industry standards around the many video players in the market.

 
 

Former NYTimes.com Chief “Bearish” on Original News Video for the Web

WASHINGTON, DC — Vivian Schiller, former head of the NYTimes.com and now President and CEO of National Pubic Radio, told me in this interview that she is "bearish" on the opportunity for non-television media companies to undertake original news video production.

 
 

Pontiflex “Cost Per Lead” Generator Raises $6.25 Million in New Venture Round

Pontiflex, a New York based company which provides advertisers with the tools to pay for just the CPL, or cost per lead, has secured a second venture round of funding of $6.25 million.

 
 

Sun Has Power Vlogger in CEO Jonathan Schwartz

MENLO PARK, CA — Sun Microsystems, which has long been a leader in corporate blogging by executives and employees, is now empowering its 30,000 employees to upload employee-generated video to Sun's big video site Channel Sun as part of its communications with customers, developers and others.

 
 

Rubicon Project Raises $13 Million War Chest, Report

The Rubicon Project, the fast growing ad optimization firm, has raised $13 million for possible acquisitions, according to a report out by Ryan Lawler over at Contentinople.

 
 

StumbleUpon Splits from eBay

StumbleUpon has separated from eBay, which acquired the company two years ago to become a startup.  Co-founder Garrett Camp will be CEO of the newly independent enterprise. Kara Swisher has the story at All Things Digital.

 
 

ScanScout Raises $5.1 Million Venture Round

ScanScout, the Boston-based online video advertising network, has raised a third venture round of $5.1 million, according to a report in Mass High Tech, citing financial filings.

 
 

YouTube Hits 5.5 Billion Streams in March, Hulu is Growing Fast in Second Place, Nielsen Online —

Hulu is on fire. The video site, co-owned by Fox and NBC Universal, had nearly 350 million video streams in March, up 50 million streams from February, according to just released numbers from Nielsen Online.  As was the case in February, Hulu is second only to YouTube.

 
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