Andy Plesser
Chris Anderson: Forget the Money from Blogging, the Payoff for Most is “Psychic”
There may not be much money for millions of bloggers, but there are "psychic" rewards in "the economy of reputation, attention and expression," says Chris Anderson, author of the blockbuster book the Long Tail. Chris is Editor in Chief of Wired. After reading "There’s No Money In the Long Tail of the Blogosphere," a compelling […]
Writers’ Strike is Opportunity for MySpace.TV, News Corp’s Peter Levinsohn Tells Reuters TV….Reuters Now Provides Embed Codes for Its Clips!
Depending how long the television writers’ strike continues, viewers will inevitably shift from broadcast television to online video and niche programming. Peter Levinsohn, president of Fox Interactive Media,the parent of MySpace, told Bobbi Rebell at Reuters TV that while management at News Corp wants the strike to be settled, the job action presents "opportunities" for […]
Robert Scoble: “I’ve been thinking a lot about my future”
Click To Play Robert Scoble may leave PodTech when his contract expires in February. In this post early this morning, he writes, "I’ve been thinking a lot about my future…" It’s been 18 months since he left Microsoft for Palo Alto to join PodTech. (Beet.TV broke the news and got the root vegetable on the […]
Clear Channel Readies 1000 Bluetooth Hot Spots for Video Distribution: “Outdoor 2.0” is Here
Click To Play Clear Channel Outdoor, one of the leading outdoor marketing companies, unveiled plans today to install some 1000 Bluetooth "hot spots" around the nation to provide video, music and game downloads to consumers with Bluetooth-enabled mobile devices. Advertising Age has a feature today on the Clear Channel deal with Qwikker, the Redwood City-based […]
YouTube Has Innovative Overlay Ads from Adobe….and Beet.TV is in the Plan
YouTube, which recently introduced overlay advertising on the video clips of a limited number of select content publishers, including Ford Models and Beet.TV, is part of the big Adobe ad campaign media buy. On November 16, Adobe launched its first branding campaign for its Flash software platform called "flash on’ — Beet.TV reported this exclusively. […]
Too Many Online Video Ad Platforms, Webware’s Rafe Needleman Says
Click To Play Rafe Needleman is editor of CNET’s Webware, the increasingly influential blog about how "Web 2.0" technology is utilized by consumers. (It’s up to #26 on the Techmeme Leaderboard.) Rafe’s been covering emerging technologies and start-ups for some time. During the last tech bubble, his daily newsletter for Red Herring, titled "Catch of […]
Dabble to Sell Video Viewership Data to Publishers
Click To Play Dabble has built a video search platform around the preferences of viewers. Founder and CEO Mary Hodder calls it "people powered search." The company will soon provide metadata about search to publishers who need to understand why and where their clips are being watch. If Mary can solve this, it would be […]
Negroponte’s $100 Laptop “Stomped by” Intel and Microsoft
Low priced laptops are starting to reach millions school children in a number emerging countries. But most of these are not the Linux, AMD-powered ones designed by MIT’s Nicholas Negroponte. Winning is the Windows-based Classmate from Intel, reports Steve Stecklow and James Bandler in today’s Wall Street Journal. Stecklow provides a video report to his […]
Microsoft’s Silverlight’s will “Dazzle” with Interactivity, Charles Finkelstein Says
Click To Play Microsoft veteran Charles Finkelstein, who has been a leader in a number of products including the video editing program Movie Maker, which is installed virtually every Windows PC, is excited about the prospects of a greater interactivity in online video. With the arrival of Silverlight and the new Adobe Media Player, […]
Sony’s Crackle has a “Big Bucket of Cash” and 15 Million Unique Visitors
Click To Play Crackle formerly know as Grouper, the video sharing and advertising network recently acquired by Sony Pictures, has a "bucket of cash" and 15 unique monthly visitors, CEO Josh Felser told me when we met last week at the NewTeeVee summit where Josh was a panelist. He likens Crackle to a new kind […]
Women Command Higher Ad Dollars Around Online Video
Jayant Kadambi, CEO and co-founder of YuMe Networks, an advertising network for online video, told me that women viewers, from ages 18-34, are highly desirable to marketers and get higher advertising rates then men in the same age group. As far as rates at YuMe, he says that cost-per-thousand views, the measurement used to set […]
The New York Times has a New, Integrated Newsroom
The New York Times has moved into a Renzo Piano-designed building on Eighth Avenue. Begun in April, the move is now complete. Beyond the new design and functionality of the place, which is reviewed today in the paper, the new building has an integrated newsroom. It combines the "print" editorial operations, previously in the paper’s […]
Impressive Advertising Rates: Revver Gets $35 Per Thousand Views on Select Videos
Click To Play Revver, the Los Angeles-based video sharing/advertising network, is charging advertisers as much as $35 per thousand views of certain videos. While some videos get just a $3 CPM, this higher number is a very positive indication of a advertisers willing to pay high rates surrounding quality, independently produced video. Revver, splits the […]
VideoEgg Hatches Ad Platform for Publishers
Click To Play VideoEgg, the pioneering video sharing site which has raised $30 million including the most recent round of $15 million, has signed agreements with major publishers to power online video advertising operations and sales, Beet.TV has learned. Unlike Brightcove, Maven and ROO, which provide full video publishing solutions to big publishers, VideoEgg’s new […]
Crazed Ninja Wants to Kill Beet.TV: Kent Nichols Unmasked..CastFire Powers His Hit Show
Click To Play It was great to see Kent "Ask a Ninja" Nichols one of the two creators/actors of the award-winning online video episodic show, at the NewTeeVee conference in San Francisco on Wednesday night. After threatening to kill my show because "its getting on my nerves" (haha) he disclosed the show’s distribution platform. They […]
Mzinga, New Social Network with $17 Million in Funding, Debuts Today at TechCrunch Boston MeetUp Today
Click To Play Mzinga, a Boston-area start-up that is offering companies the tools to construct social networks, is launching today at the TechCrunch MeetUp on in Boston. Erick Schonfeld has a report up on the new company on TechCrunch. The start-up has already raised $17 million, Erick reports. A few weeks ago, I interviewed Mzinga […]
Beet.TV Goes Behind the Scenes with Video Blogging’s “Bold Faced Names”
Click To Play Since you couldn’t make it backstage to NewTeeVee conference in San Francisco last night, I was there doing my video paparazzi thing. I visited the star-studded cast of the closing event the "Video Celebrity Game Show." Om and Liz lined up quite the glamorous and influential in our world: Wallstrip’s Lindsay Campbell, […]
BitTorrent President Ashwin Navin: It’s Time for the Carriers to Upgrade
Click To Play Ashwin Navin, the president and co-founder of BitTorrent, says that peer-to-peer file sharing as a video delivery platform is a reality — demanded by consumers and by by scores of media companies. It’s time, he says, for the carriers to upgrade their systems to accommodate P2P protocols. He told me that BitTorrent […]
“Cramer vs. Kramer”: Video about Online Business Media is a Must Watch
While the paidContent conference last month had plenty of great speakers, one of the most compelling presentations was in the form of pre-taped video conversation by pioneering online business media executives Larry Kramer of MarketWatch and Jim Cramer of TheStreet.com The 9-minute video went up on paidContent last night and I wanted to share it […]
“Ungated” New York Times Brings Record Visits in October, Vivian Schiller tells Beet.TV
Click To Play The Nielsen numbers for online traffic at newspapers, which came out yesterday, show a significant jump in unique visitors to the NYTimes.com for October. In reaching 17.5 million uniques, the paper had its best month ever, a Times spokeswoman told me. The numbers are up from 14.6 million in September. Earlier this […]