Andy Plesser

Cluj-Napoca, Romania —  From an office in this academic town, equidistant to Bucharest, Budapest and Belgrade, a team of developers has completely re-engineered Beet.TV, using the AOL video platform and a highly customized WordPress CMS. The project, supervised by AOL executives in New York,  involved the migration and proper contextualization of some 4,000 videos and […]

TubeMogul, the Emeryville, California video ad technology company, has raised $10 million additional C round of funding, lead by Singapore-based  SingTel Innov8, the corporate venture capital arm of the SingTel Group, the company announced today. Earlier this year we interviewed TubeMogul CEO and founder Brett Wilson about the company and its opportunities for growth around […]

AOL is seeking to syndicate video content, not just across  websites and portals – but into proprietary video players, the first of which is Brightcove.  The alliance allows Brightcove customers,  such as the Weather Company, to pull videos from hundreds of AOL publisher partners into their Brightcove players, explains Frank Besterio, VP and head of […]

Netflix, which dominates Internet traffic in the U.S. with as much as 30 percent of bandwidth at peak hours, is shifting from its distribution from content delivery networks (CDN’s), which stream from a central point, to a multitude of “cache” boxes which will be widely distributed to Internet providers who will store high quality video […]

Ustream, the widely popular live web streaming site, has been quietly moving into a full-services, video solution provider for small customers and  big enterprises and media companies, says David Gibbons, VP for product marketing, in this interview with Beet.TV Some customers for the Ustream video platform include Cisco, Dell and Sony, says Gibbons. We spoke […]

Tremor Video’s VideoHub unit has gotten industry certification from the Media Ratings Council (MRC) for its viewability measurement tool, which determines the  placement of videos on web pages, plus engagement and other metrics, the company announced today. We spoke with VideoHub general manager Anthony Risicato about the issue of viewability video players advertisers.  He also […]

BOSTON – Effective video search has been limited, largely because search engines don’t index images. But things are changing with the implementation of Schema, a technology which allows video producers to “wrap” a transcript as an “object” into a video. The Schema initiative is an industry collaboration of Google, Microsoft, Yahoo and Yandex.  It was […]

BOSTON – mDialog, the Toront0-based video advertising technology company, has a new product to insert video advertising dynamically into live programming.  The product, launched in collaboration with Brightcove, was announced last month at NAB. Last week at the Brightcove global customer event, we spoke with CEO Greg Philpott about the live streaming solution and an overall […]

LONDON – With the same publishing platform used by its staff and its network of 1,000 contributors, Forbes.com is increasing branded content in the form of articles published on brands’ microsites.   The company is publishing about eight such articles a day and is expanding into branded video projects, says Mike Perlis, President and CEO of […]

MONACO (originally published 11/20/2012) – Tumblr, which has been a non-commerical blog platform, has announced an agency program for brands who want to share their messages in the form of “storytelling,” explains founder and CEO David Karp in this interview with Beet.TV

BOSTON – Taboola, the video recommendation platform widely deployed on many publisher news sites, is now on mobile devices, on the apps of Time.com and several Hearst U.K. publications, says Adam Singolda, CEO, in this interview with Beet.TV We spoke with him about the growth of Taboola and the company’s solution for mobile video recommendation. The […]

BOSTON – Joyus, the San Francisco-based video shopping site for women, which raised $11.5 million in a new venture round earlier this month from Time Warner and others, is finding extremely high conversion rates from video views to product sales, says co-founder Diana Williams in this interview with Beet.TV She says that the product videos […]

BOSTON – Launched on Roku in October, the Smithsonian Channel is ranked among the most popular apps, attracting 2 million video views a month, says Carlos Zambrano, senior producer at Smithsonian Networks, in this this interview with Beet.TV Also in this this interview, he talks about the channel’s popularity as an Apple iOS app. We […]

BOSTON – While the Xbox grows as a pervasive digital video platform, the number of video apps is quite limited, controlled by Microsoft, but that will likely expand says Brightcove CEO David Mendels.  He says that Brightcove is readying several implementations for the game console. We spoke with him earlier this week at the Brightcove […]

BOSTON – Akamai has expanded its analytics offering to include new functionality to track the individual viewer experience and consumption history, explains Noreen Hafez, senior product marketing manager, in this interview with Beet.TV.  We spoke with her at the Brightcove PLAY customer conference earlier this week. She explains the value of the new offering to […]

BOSTON – Thanks to the newly issued standards on DRM for HTM5 video, issued by the W3C on Friday, the digital video industry is finally headed to an industry standard that will lower costs for producers of premium video producers who have been reliant on proprietary solutions from Adobe, Microsoft, Google and others, says Jeremy […]

BOSTON –  The Weather Company has launched the first Twitter video program for an advertiser,  the Home Depot, says Mike Finnerty, VP, Web Products, in this interview with Beet.TV.  The program with Twitter, which drives views of “how to videos,” was announced last month at the Weather Company’s NewFront event.  The Twitter effort went live […]

BOSTON – Brightcove, the big video services company, announced today a full-blown, live streaming platform.  The company allows the live file to be uploaded to the cloud and and then encoded into as many as 20 live renditions, says founder and executive chairman Jeremy Allaire in this interview with Beet.TV We spoke with him at […]

LONDON – Usage data gathered by the Associated Press around video news shows that consumption is getting shorter, with most viewers watching content from a minute to 90 seconds,  says Sandy MacIntrye, global chief of video, in this interview with Beet.TV.  This duration is “shorter than any of us journalists would like,” he says.   Viewership […]

With YouTube’s pulling back from the big investments in Web originals, which  it announced last year, there are now many opportunities for Blip,  explains Jason Krebs, the newly appointed president of sales and marketing at Blip, in this interview with Beet.TV At recent Digital Content NewFronts, Blip unveiled a slate of new shows.  Krebs speaks […]