Andy Plesser
Cisco Expanding its Telepresence Video Conferencing to the Desktop with Free Software
NEW YORK/SAN JOSE (via Telepresence) Cisco’s high-end video conferencing platform for big companies and institutions, with endpoints costing $300K or more, now has a low-priced solution for small businesses.
Program Alert: Webcast on Video News Discovery w/ Bloomberg, CBS News, Gannett, The New York Times and the Wall Street Journal, Presented by Taboola (Recorded Earlier)
As the technology of news creation, distribution and consumption is quickly changing, publishers have the opportunity to connect with new audiences through original content creation, site design, search and discovery.
Ooyala Releases “Player Experience” for Android Devices
With consumption quickly rising on mobile devices, Ooyala has released a specific "player experience" for Android devices.
Smart Brands Employing UGC on Facebook
Brands like Zappos, who are using rough and authentic user-generated video are finding traction on Facebook, where slick production does not necessarily work, says Dan Reich, Dirctor of Account Manager at Buddy Media.
Slick Videos Driving Sales for Retail Giant The North Face
Slickly produced product videos of the North Face gear drives traffic and helps communicate the value and supports the premium price point of the company's line, says Shay Miles, digital marketing manager for the North Face.
Video Ad Completion Rates Higher for Mid-Rolls, VINDICO Finds
Mid-roll video ads have the highest completion rate of in-stream units, finds VINDICO, the New York-based online video ad management platform.
The Weather Channel Launches “3-D” Earth on New iPad App
The immensely popular Weather Channel App for the iPad re-launched its App today.
Ooyala Mines Facebook for Deep Analytics Around Video Performance
More and more publishers are using Facebook as a content distribution point. They are finding high engagement and now can understand performance and the demographics, says Ooyala's President of Products Bismarck Lepe in this interview with Beet.TV.
Taboola Signs Reuters and the Washington Post to its Video Recommendation Platform
Taboola, the video recommendation platform which generates related thumbnail images on the pages of major news sites, including Bloomberg, CNN, Gannett and The New York Times, now has agreements with Reuters and the Washington Post.
Tremor Video Debuts Pre-Roll Takeover Ad Unit for DreamWorks’ “RealSteel”
Tremor Video, the biggest independent video ad network, has released a pre-roll unit which can expand to cover a majority of the screen when activated by a viewer.
These “Real Girls” From Tennessee Have One Massive Beauty Show on YouTube
Starting out three years ago with a Webcam in their bedroom in Kingsport, Tennessee, uploading quick beauty tips to YouTube, Elle Fowler, 23, and sister Blair, 18, have created a massive following, have big brand deals and have moved to LA where they are mobbed by teenage girls at malls.
Branded Video Comes of Age as Madison Avenue Links with Hollywood
As consumption of media fragments moves increasingly to digital, big brands are looking to their agencies for ways to associate with hard-to-reach audiences.
Vinod Khosla Closes $1.1 Billion Venture Fund for Mobile and “Clean Tech”
Vinod Khosla has closed a new venture fund of $1.1 billion, one of biggest funds created this year.
SAY Media is Planning “A Lot of Acquisitions”
SAY Media, the San Francisco-based digital media company/advertising network, will be doing “a lot of acquisitions” in the coming year, says Troy Young president, in this interview with Beet.TV
YouTube Has New Channel for Teachers
SAN BRUNO, Calif — As YouTube expands its education offering beyond what is mostly college-level classes, it is encouraging secondary and primary grade school teachers to make and share videos through the YouTube Teacher's Channel.
DBG Makes First Content Acquisition with Digital Sports Venture
DBG, the New York-based video ad network and branded content creator, has made its first acquisition with Digital Sports Venture, a platform which syndicates college sports videos.
YouTube Aims to “Remove Barriers to 3-D Adoption”
SAN BRUNO, Calif — YouTube has introduced a new editing functionality which allows content creators to convert conventional video files to 3-D. YouTube also supports the upload and publication of content shot with 3-D equipment.
The Emergence of Branded Web Video: American Express, BMW, Denny’s, Kraft Foods, Samsung, Others Embracing a New Medium
With consumers spending time online, many big brands are reaching them online through the development of original Web series and exclusive online program sponsorships.
Yahoo! Streams Clinton Concert with Lady Gaga, Bono + The Edge, Usher — Live from Hollywood Bowl
SANTA MONICA, Calif — Yahoo! has the exclusive worldwide rights to live stream the "Decade of Difference" concert, the star-studded benefit honoring the ten-year anniversary of the Clinton Foundation and a celebration of the former President's sixty-fifth birthday.
Hollywood Execs: Quality is Key for Web Originals and Brands Need to Be Discreet
LOS ANGELES – There is an emerging upside for Web original video content, but it has to be good and the role of sponsoring brands needs to be discreet, says these Web studio executives from AOL, Blip.tv, Disney, Indelible and The Collective in this 45-minute session.