Andy Plesser
AdKeeper Readies “Button” for 25 Percent of the World’s Display Ads — Video Ads Next
AdKeeper, the New York-based company which allows Web users to "keep" display ads for later viewing, has contracts in place to put its "button" on 27 percent of the world's display inventory, says founder and CEO Scott Kurnit in this interview with Beet.TV.
Yahoo Veteran Rebecca Paoletti Readies Launch of Young Men’s Video Site/Network
Rebecca Paoletti, who was Yahoo's head of video for North America, is readying a major young men's video site and content distribution play.
Industry’s Biggest Online Video Ad Network Become Tremor Video
The leading online video ad network*, Tremor Media, has been renamed Tremor Video as a means to amplify its business offering, says Jason Krebs, Chief Media Officer of Tremor in this interview with Beet.TV.
Synacor is Powering Deep Television Search with Programming Metadata
Synacor, a Buffalo-based company which manages the portals of 45 cable and telcos in the United States, is integrating programming metadata to make video search more comprehensive, says Ron Frankel, CEO of Synacor.
A Top Brand Powering UGC: American Express and “My Movie Pitch”
My Movie Pitch is a program to solicit movie ideas in a sixty-second pitch, launched in conjunction with the Tribeca Film Festival in a program by American Express.
Horizon Media Digital Chief: Online Video is a “Vast Bed for Testing” TV Ads
While online video is effective in building brand awareness and "upper funnel activity," the big value is as a "vast bed for testing" television advertising, says Donnie Williams, Chief Digital Officer at Horizon Media, the biggest independent media buying shop.
TubeMogul Delivers 5 Billion Daily Video Ad Auctions via new Demand Side Platform
TubeMogul, the San Francisco-based company known for providing video analytics to publishers, recently launched a demand side platform for advertisers to buy online video inventory in real time.
Exclusive: BBC Reports 10 Million Apps Downloaded Worldwide
The iPad has "truly become the fourth screen," says Daniel Heaf, Digital Director of the BBC Worldwide, in this interview with Beet.TV.
Horizon Media is Managing Online Video Pricing with Adap.tv Integration
Horizon Media, the largest independent media buying agency, is working with the Adap.tv to manage online video ad inventory around current and future pricing, says Mary Shirley, VP of Digital Activation in this interview with Beet.TV.
TokBox Predicts the “Realtime Boom” of Video Chat
Micosoft's recent acquisition of Skype is emblematic of a global move to live video chat, says Janine Yoon, VP at San Francisco-based TokBox, provider of a free video chat API for publishers.
Livestreaming Music on YouTube, the Value Equation for Brands
While livestreaming events on YouTube is a relatively recent development, the platform is providing value to brands by delivering "access" to viewers.
Deja, a “Flipboard for Video, is Very Sticky,” TechCrunch Raves
Deja, a new start-up which allows iPad users to create view preferred video topics in a very cool display, launched last week at TechCrunch Disrupt in New York.
Apps and the Simplicity of Smart TVs, LG’s Sam Chang Explains
BOSTON — The television doesn't need additional fragmentation, but a simple platform to deliver IPTV via Apps, says Sam Chang, GM of Innovation and Development for LG.
CBS Interactive Chief Declares: “Internet Video is Finally Working”
After years of development, with successes and failures, "Internet video is finally working," says Jim Lanzone, president of CBS Interactive, in this interview with Beet.TV.
Extreme Weather Drives Video Consumption at Weather.com
Recent weather events in the United States have driven video consumption on Weather.com in a big way, says Samantha Shoemaker, Online Video Product Manager.
The Value of Live Video Streaming at The Wall Street Journal is both the Audience and Process
In addition to connecting with a valued audience with live programming, the process of creating daily Webcasts is valuable to the news organization, explains Kevin Delaney, Managing Editor of the WSJ.com.
“Rexly,” Recommendation Engine for iTunes, Readies Video Picks
Rexly, a new data-driven recommendation engine for iTunes, will soon organize music from other music platforms including Spotify and Pandora, and will next provide video recommendations from Hulu, says CEO and co-founder Joel Resnicow in this interview with Beet.TV.
Newsgathering Tool via iPhone — “Meporter” Launches with Forbes Sponsorship
A free App for the iPhone, which allows users to report and share local news developments, called Meporter launched on Tuesday in New York at the TechCrunch Disrupt conference.
Google’s Marissa Mayer: Local Topics Now 20 Percent of Queries
NEW YORK – (FROM 5/11) Searching for local information makes up 20 percent of Google queries, says Marissa Mayer, VP for Location and Local Services, in this interview with Beet.TV.
Yahoo, The Wall Street Journal and the Daily News Finding Revenue from Ashton Kutcher-backed SeatGeek
SeatGeek, the New York-based marketplace for premium tickets for sporting and entertainment events, is driving revenue for big publishers including Yahoo, The Wall Street Journal, The Daily News and others, says co-founder Russell D'Souza.