Beet TV
NBC Enters Online Video Advertising and Distribution Business in a Big Way……Forget the Oscars, the Vloggies Are Gonna be Huge!
Click To Play It’s been flying under the radar and it’s still in beta, but NBC Universal has been building up a powerful online video distribution and advertising platform for a widerange of content — far beyond the NBC programming. (This is separate from MSNBC.) The new company nbbc or National Broadband Company, is majority […]
Media Visionary John Battelle Building Powerful Blog Ad Network, Chas Edwards Explains…Diddy on YouTube for Burger King as Big Advertisers Ply Social Networking Sites, NY Times’ Saul Hansell Reports
Click To Play John Battelle is one of the truly great media visionaries. He was co-founder of Wired and founded The Industry Standard. He’s a highly influential blogger. And his wildly successful Web 2.0 conference in San Francisco next month is perhaps the industry’s hottest. (Even Robert Scoble can’t get a ticket!) John’s next big […]
Ogilvy’s New Media Guru On Opportunities and Pitfalls of Online Video Advertising…Humor Isn’t Always Funny
Click To Play I met ad man David Rittenhouse at MIT last month where we were attending the Emerging Technologies Conference. David is one of the industry’s savviest observers of new media. As part of the agency’s "neo" division, he devises edgy media plans for Ogilvy clients including IBM. I sat down with him in […]
Video Search Is About Audio — And Blinkx is Tuning In with Spiders with Ears!
Click To Play Suranga Chandratillake, the Cambridge University-trained computer scientist and founder of Blinkx, dropped by the Beet.TV studios a few days ago to talk about his company and its solution for effective search of video. Unlike most video search which most commonly finds clips by the words or "metadata" surrounding video clips, Blinkx has […]
VC’s Hit Big Time with YouTube — Could Revver Backers Be Next?….The Cool Start-up Opens Up its API To the World’s Vloggers!
Click To Play There must be plenty of excitement among VC’s in the Valley today in the wake of astonishing valuation of YouTube in its sale to Google. New York Times reports that YouTube’s backer, Sequoia Capital, has turned $11 million into $495 million in twelve months. An increase times 43 — not too shabby. […]
Beet.TV Bulletin: Google Gobbles YouTube…Why is This a Smart Buy for Google? Forrester’s Charlene Li Has Figured it Out
The Wall Street Journal (subscription) just (4:25 PM EDT) issued an alert stating that Google has acquired YouTube for $1.65 billion. To understand the market dynamics of why this makes a lot of sense, get the download from Forrester’s Charlene Li. She thinks YouTube has gotten it right in many ways, specifically as an advertising […]
“Savory” New Start-up Serving Up Tasty Restaurant Videos in New York and San Francisco…..Google Wants a “All the World’s Videos” Could that Include YouTube?….Beet.TV Debuts in French!
Click To Play I think there are some smart entrepreneurs out there who are going to disintermediate traditional media with online video tools. Chris and Jennifer McBride will really shake up the city guide business with Savory Cities, their new start-up that creates little video guides to restaurants. They’ve been tirelessly taping over 100 […]
OK, So It’s Not “Law and Order” But It’s A Darn Good Vlog about Law School
Here at Beet.TV, we’ve been working away on a video blog about legal education for Fordham Law School. LawClinic.TV is about the school’s department that teaches aspiring lawyers in real experiences with clients. To our understanding it’s the first video blog to chronicle the academic world. The project got a terrific write-up in The New […]
Google to Acquire YouTube? WSJ Issues Alert — Techcrunch Has the Scoop…..
The Wall Street Journal just issued a news alert (noon EDT) about a possible purchase of YouTube by Google for $1.6 billion. The Journal (subscription) attributes Techcrunch for first reporting the "rumors". Last night, Techcrunch’s Michael Harrington called the rumors "completely unsubstantiated." Today, the Journal’s intrepid Google-beat-reporter Kevin Delaney cites a "a person familiar with […]
Television’s New Syndication Model Isn’t Late Night Re-Runs, It’s RSS!……Anti-U.S. Attack Videos from Iraq Propogate YouTube, New York Times Reports
Click To Play We vloggers have known for some time that providing RSS feeds of our posts is key to building an audience. How interesting it is to find that at least one television network is embracing RSS in a big way to build audiences. NewsGator has just announced an agreement with nbbc, the NBC-owned […]
24/7’s Jeff Marcus Declares: Interactive Video Advertising on Web Pages Work!
Click To Play While the most common form of online video advertising is "pre-roll" advertising, meaning ad messages viewed before the requested video, one model that has proven quite effective is video advertising that resides on a web page, where visitors can "interact" by playing the clip. That’s the view of Jeff Marcus, chief […]
Pre-Roll Video Advertising is “Annoying” to Consumers — Marketers Need a New Gamebook, Forrester Research Analyst Brian Haven Concludes
Click To Play Forrester Research has just released a comprehensive study examining online video consumption and the effectiveness of online video advertising. For those of us trying to figure out how online video advertising will work, this is a very valuable report. Senior Analyst Brian Haven speaks with Beet.TV from his Cambridge, Massachusetts office. His […]
RSS Made Podcasts Huge — Videoblogs are Next, NewsGator CEO J.B. Hoston Explains
Click To Play RSS has driven the growth of the blogs by allowing consumers to aggregate feeds fo their favorite content sources to one simple page. NewsGator has one of the best — and I am pleased to say it’s quite popular with Beet.TV watchers. We met with NewsGator CEO J.B. Holston at the Beet.TV […]
MIT Vloggers Go “Krazy” with New Motorola Phone — New York Times Harshes on YouTube….Beet.TV Learns of Low Ad Rates on the Mega Site
Click To Play Motorola is working to create cool new features for mobile devices, including one that allow mobile phone users to be video bloggers. The company conducted a beta test with MIT students earlier this week using the new specially programmed Krazr phone. The phone allows users to capture videos on the phone and […]
Superstar VC Roger McNamee Says Effective Search is the Imperative for Online Video
Click To Play Superstar venture capitalist Roger McNamee was on the campus of MIT for the Emerging Technologies Conference where he gave an extraordinary keynote address on the importance of media and entertainment as a dynamic area for innovation and for investment. His presentation was followed by a question and answer session with Jason Pontin, […]
Amazon Unleashes Web Tools at MIT as Web 2.0 Hits Hyperdrive
[Download video to your computer | Upload to iPod, PSP] I caught up with Jai Singh, one of the world’s most influential technology editors, on the campus of MIT where we are attending the Emerging Technologies Conference organized by Technology Review magazine. Jai is editor in chief of CNET News.com where he has been since […]
Yahoo!’s del.icio.us Hits 1 Million Members: Founder Joshua Schachter Is Honored at MIT as Year’s Top Innovator
I caught up with Joshua Schachter at MIT’s Emerging Technologies Conference in Cambridge today. Joshua has a lot to celebrate — membership in del.icio.us has just hit one million. Seems like the acquisition by Yahoo! has gone very well indeed. Tonight he is being honored by Technology Review, organizer of the event, as the Innovator […]
Internet Pioneer Robert Metcalfe’s Long Anticipated Transformation of the Net to Video is Here and the Implications Are Profound…It’s Always been about the “Packets”
Click To Play We are on the campus of the Massachusetts Institute of Technology for the annual Emerging Technology Conference organized by Technology Review. At the kick-off dinner at the MIT Museum, I had the good fortune to interview Robert Metcalfe, the pioneering computer scientist who invented Ethernet back in 1973 — before that he […]
Video Sharing on Mobile Phones Is Heating Up, Says Q121’s Dan Levine
Click To Play Video sharing is going mobile with sites like Q121, which allows users to download music videos, movie trailers and video clips to their cell phones and share them with their friends. The site combines mobile video, user generated content and social networking by allowing users to sign up and create profiles, and […]
Flash is the Platform for Online Video Ads, Declares DoubleClick’s Ari Paparo….You Gotta “Digg This:” Diggnation Cops Venture Funding!
Click To Play Kate caught up with Ari Paparo who heads up DoubleClick‘s rich media division. The term "rich media," which had previously referred to mainly Flash and other animated ads viewed online, is quickly expanding to encompass the world of online video. Ari has a lot to share with us about all this. Flash […]