Four Days of Global Leadership Summits, Hosted at the Infillion Cafe on the Lawn of the Mondrian Hotel

Beet TV will produce four full days  of global leadership summits during Cannes Lions with each day dedicated to the most compelling topics in media, marketing, and advertising.

• Retail & Commerce Media
• Data, Identity & Measurement
• Streaming TV & Digital Video
• All Things AI

The programming will take place in partnership with Infillion. This specially built installation, Infillion Cafe, will be on the spectacular seaside lawn of the Mondrian Hotel located on La Croisette. 

The program will not only provide compelling content and unique networking opportunities, but it also will be very much a part of the “history” of the business – as programs sessions and speakers will be recorded.

It is our unique blend of premium programming, highly engaged attendees, coupled with the creation of enduring content, which makes the reach of Beet TV’s activation extend far beyond the Festival, to a global audience for weeks and years to come. 

The four days will provide unique opportunities for partners to be part of the Cannes conversation by engaging with customers and prospects, along with global brand awareness via the association with promotion, content, and the bespoke Beet TV  videos that follow. 

Each of the four days will have no more than four non-competitive partners who will be equally billed. Each day, industry leaders and innovators will gather for content, meetings, networking, and video interviews. 

Below are details on the four daily topics, subject to change: 

Global Leadership Summit: Retail & Commerce Media, June 17

Retail Media is one of the fastest growing industry sectors. Far beyond its roots in shopper data, the consumers’ transition to online commerce has provided retailers (large and small), marketers, and publishers with an exciting, emerging media environment. What’s happening now and what’s next will be the subject of a day-long summit. 

Global Leadership Summit: Data, Identity & Measurement, June 18

Measurement, currency and data interoperability will be the theme of this one-day summit. The program will focus on the fast changing world of media measurement and how that mix has evolved from the Nielsen panel to the expansive use of various data sources.  The program will examine the use of data, identity and clean room tech in driving the sector. Participants will include programmers, platforms, buyers and a broad range of measurement and identity providers.

Global Leadership Summit: Streaming TV & Digital Video, June 19

The program will explore the future of advanced television and digital TV  advertising. Topics include  consumer experience, monetization strategies,  targeting/addressability, and the changing demands for marketers around performance. Participants will be TV programmers, platforms, tech providers, brand marketers and media buyers. 

Global Leadership Summit: All Things AI, June 20

AI has quickly become a powerful, full-service advertising tool for planning, buying, creative and measurement. But nowhere is the promise more exciting than the opportunity to leverage creative advertising optimization to build bespoke ads at scale. The program will explore the impact of AI creativity and innovation  – today and tomorrow – across retail and commerce media, data and measurement as well as streaming and video.

Daily Elements 

Each of these full-day events will be promoted separately, associated with its partners and themes. 

The audience will be carefully curated and vetted. We expect to welcome 100-150 attendees each day for panels, meetings and networking receptions in addition to our virtual audience of thousands who will be able to view all recorded sessions post event through our Beet.TV network and social channels.

• Four content sessions, two in the morning and two in the afternoon, all recorded for Beet.TV
• All sessions and session speakers will be recorded and interviewed by Beet.TV
• Partner logos will be included on pre- and post-roll and promotion of the videos post event
• Food and refreshments for partners and their guests will be provided

Partnership Elements

• Thought Leadership Positioning
  • Collaboration on content programming 
  • 2 featured speaking spots, 1 fireside and 1 panel
  • 2 video interviews for partner’s executives
  • Collaboration on speaker curation for panels
• 50 invitations for partner clients and prospects to attend the event 
• Brand logo and social tags in event promotion 
• Brand logo in pre- and post-rolls of the videos from the event 
• Opportunities to network within the event space
• Partner signage, swag, handouts, custom decor items at the Garden 

Other Activations in Cannes

Beside the stage programming, we  are producing bespoke video series as well as custom networking at the nearby Beet apartment.

Partnership Fee