MediaLink at Cannes Lions 2015
Hulu’s Hopkins: We are the Biggest Ad-Supported Video Play in the Living Room
CANNES – Hulu, the giant video portal supported by three of the four U.S. television networks, has become the biggest ad-supported, IP-delivered platform in the living room, says Mike Hopkins, CEO in this interview with Beet.TV Regarding advertising, he says that Hulu has found the right mix of targeting ads and managing the ad load […]