MMF12
Discovery’s Revision3 Doubles Down on Video Game Coverage
MONACO – With its acquisition earlier this year by Discovery Communuications, the San Francisco-based digital video network is expaning its video game coverage with the hiring of Adam Sessler, says Jim Louderback, Revision3’s CEO in this interview with Beet.TV
The BBC Needs to “Stop the Self-Flaggelation,” Media Writer Robert Andrews
MONACO — While there have been series problems in reporting at the BBC recently, the broadcaster should stop its “self- flagellation,” says Robert Andrew, Senior International Editor at paidContent and GigaOm, in this inteview with Beet.TV
Dark Secret: Pirate Sites Profiting with Brand Advertising via Legit Ad Networks, Annenberg’s Taplin
MONACO — Top brands are unwittingly supporting pirate music and fil sites with large volumes of display ads sold through ad networks, says Jonathan Taplin, Director of the USC Annenberg Innovation Lab, in this interview with Beet.TV
Viacom’s Global Study of 15K Millenials: The Power of Social Media is Pervasive
MONACO — Millenials are big fans of technology, in part because the Internet and social media lets them be themselves. That’s one of finding many findings of a global studyby Viacomtitled “The Next Normal: An Unprecendented Look at Millenials Worldwide.”
AOL is Building a “Video Exchange” with Brightcove, Kaltura
MONACO – With its just-announced integration with the big online video platform Kaltura, and its existing relationship with Brightcove, AOL is building a sort of "video exchange" explains Ran Harnevo, SVP for Video at AOL, in this interview with Beet.TV
Videology Targets Addressable TV Market
MONACO — Buoyed by its recent acquisitions, digital video ad platform Videology is aiming to make inroads into the addressable TV advertising market next, says Scott Ferber, the company’s CEO and chairman, in an interview with Beet.TV at the Monaco Media Forum.
Election Night Online Streaming Up Four Times, Akamai Says
MONACO — The presidential election was a milestone for video streaming, with a three to four times greater volume of streaming at peak than the 2008 election, Bill Wheaton, Senior VP and General Manager, Media Divison at Akamai, tells Beet.TV in an exclusive interview at the Monaco Media Forum. During the election, online video streams peaked at 11 pm […]
Global Marketers Look to Programmatic Buying for Video Advertising
MONACO — Broadcasters have been reluctant to participate in programmatic buying online, but that may change soon because brands want more audience buying, says Marco Bertozzi, EMEA Executive Managing Director for the VivaKi Nerve Center, during an interview with Beet.TV at the Monaco Media Forum. "In every market we're talking to [broadcasters] about how we can work […]
Heading to Monaco: Exploring the Value of Digital Video with Alphabird, AOL, GlibHippo and Videology
Very pleased to be heading to Monaco this week where I'll be moderating a panel on the changing valuation of digital video with Alphabird CEO Chase Norlin, Videology CEO Scott Ferber, Josh Mortensen MD and founder of Denmark's GlibHippo and René Rechtman/CEO, of London's Goviral & SVP International AOL Advertising Group.