Obvious But: Online Video Viewers Watching More Web Video, Less TV

Some of the most regular online video viewers are upping their time watching Web video and decreasing their time watching TV, according to a study conducted by Frank N. Magid in partnership with YuMe, the online video network. Of regular online video viewers, about 66% are watching more online video than a year ago, while […]

 
 

Scot McLernon

Dollar for dollar, online video impressions are more impactful than TV ones. That’s the conclusion of research online video network YuMe conducted in partnership with Nielsen and Frank N Magid. YuMe shared the findings during its road show in New York in early February for marketers. Part of that study showed that when advertisers shift some […]

 
 

Online Video Data Needs to Speak in Way That Offline Clients can Understand, Says Agencies

In selling a new medium like online video to a client, publishers and networks will be most successful if they have more data to share about success stories and effectiveness. That’s what Kelley Train, associate media director at media agency G2 Interactive, told Beet.TV during an interview last week at the YuMe road show in […]

 
 

Beet.TV Online Video Journalism Summit at The Washington Post (2.1.11)

beet_tv on livestream.com. Broadcast Live Free   Above is the first half of Beet.TV's Online Video Journalism Summit from the Washington Post. Below is the second half of the panel, a picture of the entire group and our live-blog of the event.

 
 

New Media Minute

Social gaming revenues should rise to $1.09 billion this year, up from $856 million last year for a 27% boost, according to the latest research from eMarketer. The revenue is comprised of both money from ads and money from the purchase of virtual goods. On the ad front alone, ad spending in social games will […]

 
 

Bachmann Webcast Foils TV News Nets with Bad Staging and Obama Motorcade

In her response to the State of the Union address, Congresswoman Michele Bachmann looked into her Webcast camera but away from a second camera in the room, the “pool” camera, which supplied her presentation to the television networks and other global media.

 
 

Verizon Sees Upside in Digital Sales of Hollywood Fare via “Flex View”

LAS VEGAS — Verizon FiOS allows subscribers to access a selection of television programs and download them to a variety of digital devices.  The service called, "Flex View," was introduced in November.

 
 

Vook Raises $5.25 Million Venture Round

Vook, the Emeryville-based digital publisher has raised a series A venture round of $5.25 million, the company announced today.

 
 

Starz Readies Launch of Gladiator Facebook Game with new Season of “Spartacus”

LAS VEGAS — With the broadcast of the new Spartacus series on Starz, the Liberty Media unit is launching a big social media game around the television show, says Mark Debevoise, SVP for Digital.

 
 

The Beet.TV Online Video Journalism Summit Exploring the digital transformation of video news reporting and distribution Live from Moderated by Alex Weprin Editor, TVNewser – and – Andy Plesser Executive Producer, Beet.TV   Guest Speaker Chris “The Fix” Cillizza The Washington Post   With Panelists Ann Derry – Editorial Director, Video and Television, The New […]

 
 

Google Dropping H.264 for WebM as Video Codec for Chrome

For many in the industry who have wondered about Google's plans to develop a universal codec for the Web, the big news is that Google will support its WebM codec on the Chrome browser, the company announced today.

 
 

CES Video: Yahoo! Connected TV to Provide “Broadcast Interactivity”

LAS VEGAS — Yahoo! Connected TV, a software program installed in a number of Internet-ready television sets, will soon allow producers and advertisers to enhance the viewing experience with a variety of interactive features, the company announced at CES.

 
 

Moving to the Mobile Web, Best Practices in New Report from Opinion Lab

As brands and businesses continue to migrate their services to the growing number of Smartphone users, they will want to keep the user experience that is particular to mobile phones, said consumer research firm Opinion Lab.

 
 

MTV Surfaces Music News, Tweets and Videos with New “Music Meter”

NEW YORK — Using an algorithm which parses one million records per day, the MTV Music Meter provides a ranking of the the most talked about and fast moving tunes. 

 
 

Cable TV Cord Cutting is a “Myth,” Industry Study Indicates

Despite the plethora of streaming video and over-the-top options, the vast majority of TV viewers are keeping their cable.

 
 

China’s Politburo Ordered Hack of Google, Wikileaks Reveals

The Chinese government, which had been thought for some time to have been the source of the hacking of Google’s servers, leading to Google’s departure from China, was directed by China’s Politburo, according to diplomatic cables disclosed today by Wikileaks. 

 
 

Video: Esther Dyson Marvels at Bing’s “Amazing Headway”

MONACO — Bing, the search engine from Microsoft has made "amazing headway" in the battle with Google for market share through "structured data," says Esther Dyson in this interview with Beet.TV

 
 

Apps Will “Reshape Paid Content,” Top Media Consultant

MONACO —  Apps will “reshape paid content” in a “profound way,” says Thomas Kunstner, partner at Booz and the leader of the firm’s European media practice, in this interview with Beet.TV

 
 

Europe’s Start-up Scene is “Taking Off,” TechCrunch’s Mike Butcher — “The Excitement is Palpable,” Reports the Wall Street Journal

MONACO — Having watched several cycles in the European tech start-up scene, this is one of the most exciting times, says TechCrunch European Editor Mike Butcher in this video interview with Beet.TV

 
 

No More Media Silos: Digital Content Needs to be Universally Accessed, paidContent’s Staci Kramer

MONACO —  For publishers to succeed in the fast changing media environment, digital content must be universally accessed, irrespective of the device, says Staci D. Kramer, editor of paidContent, the influential media news site.

 
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