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Ciao Bella: lonelygirl15 To Land in Italy!
Here at Advertising 2.0 in New York, just spoke with Miles Beckett and Greg Goodfried the founders of EQAL, the producers of lonelygirl15. The ground-breaking show will go into production soon in Italy, in an Italian language version, they told me. Liz Gannes at NewTeeVee reported the development earlier today. – Andy Plesser
CBS and Yahoo! Ink Big Video Syndication Deal
Word just came out from CBS and Yahoo! that the broadcaster will greatly expand its program offering to Yahoo! Here is a statement from Karin Gilford from Yahoo! "As the #1 online TV site, Yahoo! TV is committed to offering our users the most comprehensive television experience on the Internet," said Karin Gilford, Vice President […]
Europe Maybe Better Market for Online Video Monetization, Tremor CEO
Jason Glickman, founder of New York-based Tremor Media, a video ad network, has his sites on European expansion where he says the business for online video advertising may be greater. As we reported yesterday, advertising rates for online video advertising could be as high as $35 per thousand views. Tremor has positioned itself for expansion […]
Marketwatch Founder Larry Kramer Explains How Advertising Networks Work
Larry Kramer, founder of Marketwatch and now working in venture capital and consulting, was on hand at the paidContent conference in Manhattan today. Larry is on the board of ContentNext, the corporate parent of paidContent. Here’s an interview with Mary Kathleen Flynn of TechConfidential. Interesting take by Larry on how advertising networks work and which […]
Mon Dieu! European In-Stream Video Advertising Rates Hit CPM Rates of 20 EUROS!
I caught up with the CEO of Paris-based Hi-Media Cyril Zimmerman today at the paidContent conference in Manhattan where he was a panelist. Cyril heads one of Europe’s largest ad networks and one of the world’s most unique. The company is expanding its ad network and acquiring content companies. Last year, it bought Fotolog for […]
msnbc.com Launches Keith Olbermann Mini-Site
On Friday, msnbc.com quietly launched a mini-site dedicated to "Countdown with Keith Olbermann." The company will make an announcement shortly, but Beet has been checking it out. Mighty convenient to find Keith’s show and related clips like world’s "worst" and "best" persons and one of our favorites, Oddball. Here’s what a spokeswoman told Beet.TV: The […]
Online Video Standardization Coming to UGC
Today in New York, the Interactive Advertising Bureau, the IAB, the consortium of online publishers, will address the complex issues surrounding advertising and user generated content in an industry event for members and the pubic. Beet won’t be able to attend and we understand the event is sold out. But surely, there will be some […]
Tariq Krim Steps Down as Netvibes CEO
Erick Schonfeld at TechCrunch reported last night that Tariq Krim the founder and CEO of Netvibes is stepping down from his post. Here’s the perspective on the move by Caroline McCarthy at CNET. In September on the MIT campus, I spoke with Tariq about the new video widget for CBS programming created by Netvibes. — […]
Major League Baseball Streams All Shows via Swarmcast Solution
Perhaps the most significant live Internet programming development to date is the streaming of all the Major League Baseball games. The games are made available on a subscription basis in very quality level watched in the Silverlight Web plug-in. Minneapolis-based Swarmcast is providing the MLB with the solution to scale the quality streaming using http […]
Archive Alert: VideoEgg Consumer Videos to Vanish this Saturday
Sometime this Saturday, the uploaded consumer videos to VideoEgg will no longer be accessible. This is a long expected development and part of a strategic plan for VideoEgg to shift from being a video sharing site to an ad network. This morning the company sent out a blast to all the users of the consumer […]
CBS In Acquisition Hunt for Online Video Content Businesses, Professional Preferred over UGC
Great interview of Mike Marquez who heads mergers and acquisitions and business development for CBS Interactive by Bambi Francisco of Vator.tv Marquez talks about the CNET acquisitons and the range of companies CBS might want to buy. — Andy Plesser
Current Online Video Streams Up 50% in April, Nielsen
Current TV has growing online video audience, but numbers are still modest. The cable/satellite network launched a separate online presence in October. According to the latest Nielsen Online data, the site had 513,000 unique visitors in April and 166,000 video streams viewed. The video streams were up from 99,000 in March. The low traffic may […]
Panache Provides In-Stream Ad Solution for Adobe Media Player, Flash and Silverlight
At Streaming Media East last week, Adobe gave some valuable booth real estate to Panache, an Encino-based software company that is providing a solution to publishers to integrate in-stream video advertising into the new Adobe Media Player. The company’s software works with both Flash and Silverlight video players. Unlike companies which provide in-stream services and […]
Level3 has 30X Utilization of CDN Product in 12 Months
I caught up with Lisa Guillaume, VP at Level3 last week at Streaming Media East. She told me the company has vastly expanded its offering in the CDN space since it entered the industry last year. She she told me in its first year, the company has increased capacity of its products by a factor […]
Mogulus Readies Insertion of Google Overlay Ads into Live Streaming
One of the most exciting areas of online video is live streaming. It is on the rise with free platforms including uStream, Justin.tv and Mogulus. It will become more pervasive once Yahoo! comes online with its live service. The question is how is this content monetized The insertion of advertising into live programming has not […]
Mefeedia Builds Custom Video Pages with RSS
Mefeedia is one of the first to index and organize video podcasts. Today, the Burbank-based company is building a business by aggregated videos onto various special interest video channels which it is seeking to monetize with advertising. Mefeedia doesn’t host videos, it uses an algorithm to organize the feeds and pulls the various players to […]
Revision3 Readies New Ad Serving Engine Powered by FreeWheel.tv
I caught up with Jim Louderback earlier this week at Streaming Media East. Always good good to find out what’s up with Revision3, the fast-growing network of technology-focused episodic online video programs. Revision3 makes most of its revenue now from sponsors whose messages are often "baked" into the segments. I asked Jim how that advertising […]
Qik’s Business Model Revealed: Subscription, Ads and Rev Share with Carriers and Handset Makers…..Steve Garfield Explains How it Works
Qik is a service which allow users of high-end Nokia phones to shoot and upload distinct segments to a company server. These segment are saved on a user’s channel and can be automatically sent to YouTube, Facebook, Seesmic and various blogging platforms. The service is being used by leading edge video bloggers incluing Robert Scoble […]
Microsoft Sees Adoption for Silverlight Trending Big in China
I caught up with veteran Microsoft engineer Charles Finkelstein earlier this week at Streaming Media East. Charles shares a few updates on Silverlight, the new rich media web plug-in, and how the new version will be implemented for the Summer Olympics. Charles runs the Expression team, the encoding system for Silverlight. Way back, 10 years […]
Barely Political has Unexpected Hit with Obama Girl
Ben Relles is the founder and producer of Barely Political, a spoof on politics which has hit it big with the Obama Girl sensation. This clip has had nearly 9 million views on YouTube. Looks like Obama’s progress towards the Presidential nomination puts Ben on a winning ticket. Earlier this year, Relles’s company was acquired […]