Linear TV is Advancing as
New Currencies and Platforms
Take Hold
Attendees arrive at 1:30 for a 2:00 start of the program – 1675 Broadway @ 52 Street
Digital Meets Linear: The Emergence of Cross-Channel Video Ad Platforms
Presented jointly by
- Joanna O’Connell @joannaoconnell @forrester
- Jim Nail @jim_nail @forrester
The Scope of LiveRamp TV and the Promise of Convergence
- Allison Metcalfe, @LiveRamp @AllisonMetcalfe
- Joanna O’Connell, @forrester @joannaoconnell
Advanced TV has Arrived: What is Practical Now
- Nicole Whitesel, @PublicisMedia @digitalNicole
- w/ Jon Watts, @MTMLondon @jonmwatts2
Comcast/FreeWheel: Enabling a Data-Driven TV Future
- David Clark, @FreeWheel @daveclark a @Comcast company
- w/Jon Watts
Convergence is Here as Digital Meets Linear TV
- Joy Baer, @FreeWheel @joybaer
- Philip Smolin, @Amobee @philipsmolin
- Nick Hartofilis, Zenith @Zenith_USA
- w/ Jon Watts, moderator
Networking Break
Industry Collaboration- Pipe Dream or Reality
- David Levy, OpenAP @OpenAPTV
- Jodie McAfee, Inscape @jcmcafee @inscapetv
- w/ Howard Shimmel, moderator @HowardShimmel .
What Programmers & Brands Want from Advanced TV
- Ethan Heftman, A&E @AETV
- John Hoctor, @liveramp @johnhoctor
- Dominick Vangeli; NBCU @NBCUTogether
- Howard Shimmel, moderator
The Fast Changing Marketplace for Advanced TV
- Christine Grammier @LiveRamp
- Neil Vendetti, @Zenith_USA
- Brian Wallach, @freewheel @bw10
- w/ Jim Nail, moderator
Audience interaction, off-the-record
- Facilitated by Jon Watts
Program Concludes at 4:50
Networking reception immediately follows at 5:00 p.m.
Bar 49 Lounge, Crown Plaza Hotel, 1605 Broadway @49th Street.
Reception concludes at 6:30.
Please find the event page here.