Advertising Agencies
Pandemic is Accelerating the Creative Process, 4A’s CEO Marla Kaplowitz
It’s been a difficult time for the advertising agency business as marketing budgets have been put on hold and media investments strategies are being reevaluated. But it is an important time of change for agencies who are tasked by clients around new e-commerce strategies and fast digital transformation, says Marla Kaplowitz, CEO of the 4A’s, […]