Courtney Maron
Omnicom’s Maron: Connected TV at Its Full Potential Will Be ‘Amazing’
To Courtney Maron, the managing director of enterprise partnerships at Omnicom Media Group, the most exciting part of connected TV is that it combines the familiarity of linear with the targeting of digital. For now, however, that excitement is still about potential rather than the current reality. “We’re not necessarily there yet when it comes […]