Daniel Harrison

AMENIA, N.Y. – Video screens are found almost everywhere from people’s households to car dashboards to billboards to bus stops to airline seats to gas pumps to ride-share vehicles to waiting rooms. This proliferation is driving a need for fresh content, especially programming that’s supported by advertising. “We are in the age of massive consumption […]

CANNES — In media environments, the historic separation between “church and state” – editorial and commercial – has long served newsrooms well. But what if emerging technology imperatives said that both sides could now benefit more from shared interest? “When you look at the kind of the technologies that underpin this entire industry, you’ve always […]

Amid the “battle that we’re seeing play out right now” among major media companies for streaming video revenue, one thing is certain. It’s hard to monetize video that doesn’t get watched, according to IRIS.TV’s Daniel Harrison. “You’ve got a lot going on, but ultimately each of these companies needs to figure out a strategy that […]

MIAMI – If you could change just one thing tomorrow that could speed up the advanced-television business, what would that be? Maybe nothing that would have an immediate impact on the way things were done—inertia being what it is—but it’s good to ponder the question anyway. This was the approach taken by Ashley J. Swartz, […]

MIAMI – It’s hard to think of a company that has ramped up more data prowess than Oracle Data Cloud. But even with companies like BluKai, Datalogix, AddThis, Crosswise and Moat under its wing, achieving unified cross-screen audience measurement isn’t going to be a cake walk. “That is certainly one of the objectives for us […]