David George

The growing audience for connected TV (CTV) programming is creating more opportunities for advertisers to reach consumers, especially younger people who have been early adopters of the latest video technologies. However, advertisers also face challenges in viewing activity. CTV Has Room For Improvement in Ad Pods Mike Baker, investor and strategic advisor Differences in the […]

Media spending is bouncing back, though advertisers are shifting their budgets to digital platforms like connected TV (CTV) that have seen strong viewership growth in the past year. The pandemic led to record cancellations of pay-TV services, cementing a longer-term trend away from traditional linear TV. “The shift from linear to digital is happening, and […]

If anyone understands what it’s like to work inside one of the walled gardens, it’s David George, who left Facebook as Head of Mobile Publisher Solutions just over a year ago. Now as the CEO of Pixability, he’s helping to expand the company’s data and machine learning platform from social media giants like Facebook and […]

COLOGNE – Pixability has built its business providing video advertising software across the walled gardens of the biggest social media platforms. Now it’s eying the over-the-top and connected-TV space as well, armed with a new offering that automates data analysis around video creative. “A lot of folks refer to us as the trade desk for […]