Distribution

MOUNTAIN VIEW, CA — Ooyala, the online video services company started by ex-Googlers, is developing realtime analytics for video producers to closely monitor the success of their content.

SAN JOSE — NBC Sports is demonstrating the highly interactive functionality of its online experience with Sunday Football.  Much of this functionality will be part of NBC's Winter Olympics online presentation.

SAN FRANCISCO, CA –  With smart phone sales outpacing PC sales, mobile devices represent "the future of media" and video producers will soon begin to produce videos for the small screen first,

Flash for the iPhone would be helpful to developers and programmers, but it's not essential in getting the rich interactivity of Flash on the iPhone, says Jeremy Allaire, one of the principal developers of Flash.

SAN FRANCISCO — At the NewTeeVee conference this month, we caught up with Sam Blackman, CEO of Elemental Technologies. The company has launched a new server appliance for transcoding live HD video at very fast rates, "faster than real time," the company says.

SAN JOSE, CA — Adding another notch to its cable customer belt, online video technology firm thePlatform inked a deal to power broadband video for Rogers Cable. 

SAN JOSE, CA – Adobe’s latest version of Flash has been installed in some 98 percent of the world’s computers, according to Kevin Towes who is product manager for Flash Media Server.*

Some media companies are spending in excess of 100% of their digital revenue on site development, management, and hosting, says Cisco’s Scott Brown.

Introduced originally as videogame console, the Xbox from Microsoft is fast becoming a powerful video viewing device with the introduction of Zune, the new video streaming platform.

SAN JOSE, CA –  Streaming Media West, the annual industry gathering of broadband executives, drew a bigger crowd this year then last and the focus has changed from delivery and distribution to devices and content, says Dan Rayburn, head of the show.

Though it only has  two years of online video availability under its belt, the NFL is in the game for new media opportunities.

"Bet on TV Everywhere." Those are the parting words of CBS' outgoing digital chief Quincy Smith.

SAN FRANCISCO — Comcast, the nation's biggest cable system, will launch an online offering of its television service to 14 million Comcast "double play" subscribers next month. Comcast's Interactive Media President Amy Banse told Beet.TV's Daisy Whitney in this video interview.

Brightcove, the video platform services company, which has established a reputation for providing video services for big publishers and business enterprises, is launching a slimmed down version of its solution priced at $99 per month

Boxee, a software program which allows users to connect Web video to a television set, created a lot of buzz last week when the company announced it was providing a consumer electronics device,  the Boxee “Box.” 

SAN FRANCISCO — The much blogged about introduction of a higher quality playback experience at  YouTube, using a 1080p shoebox sized player, was done in part to accommodate the emergence of pre-roll video advertising on the giant site.

Earlier this month, Peter Kafka at MediaMemo reported that Apple has a new initiative to sell broadcast and cable programming via iTunes for a monthly fee of $30.

Forrester has published a comparative study of six online video platform service providers. We reported on the study on Friday.

In report released today, Forrester analyst Bobby Tulsiani writes that Brightcove and Ooyala provide the best end-to-end online video platform. 

msnbc.com, which had the first embeddable video player among the major video producers in the United States, will soon launch a player which provides embed codes for specific segments.