Domitille Doat
Danone’s CDO Doat: Context Is Critical for Advertising
PARIS– During the pandemic, the marketplace has shifted, and the context in which brands advertise is as important as ever. Domitille Doat, chief digital officer at Danone explained how the pandemic has altered the marketplace, both from a consumer’s perspective and from an advertising perspective. Selling products for infants, Danone knows that it’s extremely important […]