Elemental Technologies
Dolby Readies Deeper Color Palette for Video w/ Amazon, Sharp, others
LAS VEGAS — Can Dolby do for eyes what it’s done for ears? The San Francisco-based firm is best known for its audio developments, but recently unveiled Dolby Vision, its system for encoding pictures with more colors, brightness and more dynamic range than the current TV grading standard. “The way that content being graded today […]
Elemental Technologies Now Powering Video Encoding for BBC iPlayer, Integration with Adobe Primetime
LAS VEGAS – Elemental Technologies, the Portland, Oregon-based video encoding software company is powering the “the BBC iPlayer infrastructure,” says CEO Sam Blackman, in this interview with Beet.TV at the NAB Show. For the BBC and other customers, the video encoding happens increasingly in the Amazon “cloud,” he explains. While hardware solutions had been the […]