Financial Times

It was a WPP agency that devised The Financial Times’ once-famous marketing slogan, “No FT, no comment.” So, what does WPP CEO Sir Martin Sorrell think of Pearson’s sale of its newspaper to Japan’s Nikkei for £844m ($1.3bn) this week? Speaking with Beet.TV in this video interview, Sorrell urges Nikkei to thaw an approach to advertisers he […]

LONDON — The Financial Times famously replaced its iOS app with a HTML5 web app, after losing a fight for control over customer data and pricing. But its Apple absence doesn’t mean the FT hasn’t gone native elsewhere. “It’s not like we have a problem with native apps,” FT emerging platforms product manager Chris Smith […]

LONDON – The Financial Times is using video to increase its profile, says Josh de la Mare, global editor for Financial Times Video. Beet.TV spoke with him in this video interview at the Financial Times headquarters. FT Video is beginning to use journalists who have typically focused on writing, but have some video experience, to […]

LONDON – We delighted to be in town to cover the FT Digital Media Conference this week. Media luminaries to speak include Jeff Bewkes, CEO of Time Warner; WPP’s Sir Martin Sorrell; Thomas Rabe, CEO of Bertelsmann and several top media industry innovators. For an overview on the conference, we spoke with FT’s Media Editor […]