Software Can Sooth Complexity In Modern TV Ads: Realytics

LONDON, UK — For viewers, viewing quality TV has never been more effortless. For advertisers, reaching them is becoming hard. But, just as technology has unleashed fragmentation, Guillaume Belmas of Realytics believes it can also become the solution. Real deal “We have now a lot of different services streaming, et cetera – so that makes the decision […]