Hilltop Digital
Nielsen, Videology Panel Discusses Improving OCR
Representatives from Nielsen, Videology, Altitude Digital and Xaxis spoke on a panel about targeting and ad measurement at the VideoNuze 2013 Online Video Advertising Summit and discussed how to improve OCR – online campaign ratings – to incorporate more real time options for publishers, says Richard Glosser, president of Hilltop Digital, who moderated the panel. […]