Joann Ross
‘We’re Rallying to ‘Eventize’ the Super Bowl’: ViacomCBS’s Jo Ann Ross
The Super Bowl is the biggest televised event, giving advertisers a chance to reach a massive audience with “tentpole” campaigns that often set the tone for the entire year. The big game is currently scheduled for Feb. 7, though the coronavirus pandemic has made the outlook for the National Football League’s season more uncertain. ViacomCBS, […]