Kathryn Mazza
Retail Media Networks Reach High-Purchase-Intent Shoppers: Hy-Vee’s Kathryn Mazza
LAS VEGAS – It’s not too late for retailers to start selling advertising if they haven’t already. In many ways, being a later mover is advantageous for retailers who can benefit from the learnings of others. “Building really strong relationships with the merchant team, the marketing teams, operations…those really strong foundation relationships will really help […]