Maria Burgos
Puerto Rico’s Media World Transformed by Hurricane Maria: Explain Execs from AT&T, Hearts & Science, Procter & Gamble, Telemundo
SAN JUAN, Puerto Rico—There was no playbook for the advertising and media community in Puerto Rico to help itself—much less consumers—deal with Hurricane Maria in 2017. But until such a template exists, the lessons related by AT&T, Hearts & Science, Procter & Gamble and Telemundo at Beet Retreat 2018 provide more than an ample starting […]