Marriott

ORLANDO – Marriott hotels knows a lot about what people talk about on social media and it’s become “a content machine” fueled by data and technology. “In our work for Marriott, we talk about customer centricity all the time,” says Tej Desai, Managing Partner at agency MEC. A year ago, Marriott itself comprised 19 different […]

LOS ANGELES – In an age of advertising as storytelling, it starts with deciding what stories to tell that are worthy of an audience’s time. The next part is what gets tricky, namely figuring out the best places and ways to tell those stories. As much as some brands might wish to create a particular […]