Media

SAN JOSE, Calif – Cisco, which has a high-end video conferencing business called TelePresence, will announce in October a consumer product for as little as $500 per unit, according to a report out on Reuters.

Media is changing so we might as well get good at it. That's what David Pescovitz, founder of Boing Boing and a thought leader at the Institute for the Future says.

Innovid, a New York-based provider of interactive pre-roll technology for publishers and marketers, has raised a new venture round of $4 million from T-Ventures, the venture capital arm of Deutsche Telekom.

Fred Seibert, who as the first employee at MTV, later president of MTV Online and a key mover in the success of Nickelodeon, has taken over the CEO role of NexNewNetworks, a company he co-founded in 2007.

PARIS — Last year, the Web sites of The New York Times and the Times-owned International Herald Tribune were combined to become the Global Edition of the Times. 

Rocketboom, the daily topical Web video show, went live on YouTube with three, one-hour programs last week as part of the YouTube live programming pilot.

Nick Bilton, the lead writer of The New York Times technology Bits blog, says that the porn industry has lead the way with digital media by first harnessing interactivity and more recently in pioneering multi-screen content delivery.

With AOL's hyperlocal digital network Patch.com on track to reach 500 towns by year end, the business of online local news is growing fast.

Google is playing an increasing important role as a paid media platform for entertainment companies seeking bigger viewerships and cable subscriptions, says Dan Taylor who heads East Coast Media and Entertainment for Google.

Ooyala, the fast-growing online video platform company, has raised $22 million, brining the total raised to $42 million, the company just announced.

Vimeo, the video sharing unit of IAC has over four million registered users and has 30 million monthly unique visitors, nearly doubling those numbers over the past six months.

Vimeo, the fast-growing IAC unit,  is throwing a two-day online video festival and awards program to celebrate the community of video creators.

Cisco, ramping up its efforts around online video management services, has purchased Boston-based ExtendMedia for an undisclosed sum, Cisco announded today.

Cisco's Eos, a hosted digital publishing solution, is now powering 67 web sites and delivering a total of 11 million monthly page views to customers, a Cisco spokesperson has told us.

Los Angeles-based Machinima, the fast-growing video gaming video site, uses YouTube as its primary publishing platform and gets nearly 130 million monthly video views.

MyDamnChannel.com, the online video entertainment producer, has received a $4.4 million B round of venture funding, the company announced today.

Ben & Jerry's is the latest marketer to launch an augmented reality campaign, tapping into a fast-emerging new media playground for marketers. 

Premium cable network Starz has partnered with book publisher Penguin to create an “amplified iPad edition” of Ken Follett’s bestselling book “Pillars of the Earth.” 

LONDON — The Guardian newspaper has been in the forefront of managing, interpreting and publishing government data as a new form of content — and business.

LOS ANGELES — Digital shows increasingly should have multi-tiered international release strategies, said David Tochterman, a digital agent with Innovative Artists who sat down with Beet.TV at  NATPE LA TV Fest.