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Making Brands “Futureproof” by Understanding the Next Consumer, UM’s Nathan Brown on the #BeetCast
On this week’s BeetCast, we caught up with Nathan Brown Global Chief Strategy Officer at UM, for a chat about innovation and how his agency is partnering with brands to make them “Futureproof”. Futureproof is the global positing of UM. Key to success is identifying the future customer for a brand’s goods and services. In […]