Michelle Weiskittel
AI & Fast Data Build A Retail Media Flywheel: Albertsons’ Weiskittel
Ecommerce operations are sitting on a huge quantity of first-party data that can be leveraged in retail media network advertising. But they are going to need AI to help them apply that data. That is according to Michelle Weiskittel, Head of Media, Creative & Operations, Albertsons Media Collective. A New Era in Retail Media Albertsons […]