Natalie Bastian
‘There’s a Hunger for Free, Ad-Supported Content’: Tubi’s Natalie Bastian
The growing number of households watching video on connected devices like smart TVs is fueling consumer demand for streaming services. Those viewers have a wider variety of choices, including ad-based video-on-demand (AVOD) platforms like Tubi that are free to watch. The pandemic led to a surge in viewership as consumers looked for ways to keep […]